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Operation Smile TV commercial - Shine
Operation Smile

Operation Smile is a nonprofit organization that provides free surgeries to correct cleft lip, cleft palate, and other facial deformities for children and adults all over the world. The organization w...

What the Operation Smile TV commercial - Shine is about.

Operation Smile TV commercial - Shine

Title: Operation Smile TV Spot, 'Shine'

Introduction:Operation Smile is a nonprofit organization dedicated to providing life-changing cleft lip and palate surgeries to children in need around the world. Their mission is to bring smiles and hope to these children, enabling them to live healthy and fulfilling lives. In their TV spot titled "Shine," Operation Smile beautifully captures the transformative power of their work, showcasing the incredible journey of one child and the impact their surgery has on their entire community.

Scene 1: Setting the StageThe TV spot opens with a captivating shot of a vibrant village, where the sun illuminates the picturesque landscape. The camera slowly pans to focus on a young child named Maya, who grapples with the challenges of a cleft lip. Despite her condition, her spirit remains unbroken, her eyes filled with resilience.

Scene 2: The Pain of IsolationThe next scene portrays Maya struggling to fit in with her peers. She is shown covering her face with her hand, as a sense of isolation surrounds her. The voiceover speaks of the challenges faced by children like Maya and the countless others who long for acceptance, love, and an opportunity to smile.

Scene 3: Operation Smile's PromiseAs the camera shifts, we see a team of dedicated medical professionals from Operation Smile arriving in the village. Their knowledgeable and compassionate faces radiate hope, assuring the viewers that help is on its way. The voiceover highlights Operation Smile's commitment to provide free surgeries and comprehensive cleft care to children like Maya.

Scene 4: The Journey to TransformationWe witness Maya's journey firsthand as she undergoes her much-awaited surgery. The scene transitions from the sterile hospital environment to the operating room, where skilled surgeons dedicate their expertise to create a beautiful smile for Maya. The procedure is depicted with care and sensitivity, highlighting the precision of the surgical intervention.

Scene 5: A New BeginningMaya wakes up in a post-operative room, surrounded by a team of caring volunteers and her supportive family. Her eyes light up with joy as she gazes at her reflection in a mirror. With her newfound confidence, she can finally experience the simple pleasure of smiling freely. Her transformation is mirrored in the relieved and ecstatic faces of her family members and community.

Scene 6: Spreading HopeAs the TV spot draws to a close, Maya rushes back to her village, her wide smile captivating everyone she encounters. The voiceover describes the ripple effect of this life-changing surgery - how one smile can inspire countless others to

Operation Smile TV commercial - Shine produced for Operation Smile was first shown on television on August 29, 2021.

Song from commercial Operation Smile TV Spot, 'Shine'

"This Little Light of Mine" is a popular gospel song of unknown origin. It is often associated with the civil rights movement and has been performed by various artists over the years. Odetta is one of the notable artists who performed this song.

Origins and MeaningThe exact origins of "This Little Light of Mine" are unclear , but it is believed to have been written in the 1920s. The song is often attributed to Harry Dixon Loes, a composer and music teacher. However, its true origins remain a subject of debate.

The song's lyrics convey a message of perseverance, hope, and spreading light in the face of darkness. It has become a symbol of the civil rights movement and has been sung during protests and demonstrations as a way to express unity and determination.

Odetta's PerformanceOdetta, a renowned American folk and gospel singer, recorded a notable version of "This Little Light of Mine." Her performance of the song can be found on her live album , "Gonna Let It Shine," which was released in 2007 and received a Grammy nomination. Odetta's rendition showcases her powerful vocals and emotional delivery, capturing the spirit and significance of the song.

Transformation by the Civil Rights Movement"This Little Light of Mine" gained increased popularity and significance during the civil rights movement in the 1950s and 1960s. The song became an anthem for the movement , symbolizing the struggle for equality and the determination to overcome injustice. Its uplifting and empowering message resonated with activists and supporters, and it was frequently sung during protests, marches, and rallies.

The civil rights movement transformed the song, giving it a deeper meaning and a powerful association with the fight against racial discrimination. Today, "This Little Light of Mine" continues to be recognized as a symbol of hope , resilience, and the ongoing pursuit of justice.

Other Performances and ReleasesIn addition to Odetta's rendition, "This Little Light of Mine" has been performed by numerous artists over the years. It has been recorded by gospel choirs, folk singers, and popular musicians alike. The song has also been featured in movies, television shows, and various cultural events.

Various recordings and versions of "This Little Light of Mine" can be found on platforms like YouTube , Spotify, and other music streaming services. The song's enduring popularity and significance have ensured its place in the musical landscape, and it remains a beloved and iconic piece of gospel music.

Frequently Asked Questions about operation smile tv spot, 'shine'

Operation Smile creates solutions that deliver free cleft surgery and comprehensive care to people where it is needed most. Founded in the U.S., Operation Smile's footprint and its global network of caring, passionate people provide services, raise funds and recruit volunteers.

As well as life-changing cleft surgery, Operation Smile provides comprehensive cleft care including nutrition dentistry, orthodontics, speech therapy, and psychosocial care.

Operation Smile has provided over 220,000 surgeries for children and young adults born with cleft lips, cleft palates, and other facial deformities in over 60 countries since 1982, at no cost to the recipients.

Kathy Magee Kathy Magee is the President and CEO of Operation smile, which she co-founded in 1982 with her husband, Dr. Bill Magee.

In 17 years Operation Smile has helped 53,000 children, but there have been persistent allegations that the organisation, which employs 54 people in its Norfolk headquarters, is badly run. One former director this week described the administration of Operation Smile as "a farce".

The two organizations have different models. Smile Train spends its money training and equipping local doctors in China, India and elsewhere to do the operations as they are needed. Operation Smile pays to fly doctors and equipment around the world, providing services episodically.

(Dr) Vincent Yeow A/Prof (Dr) Vincent Yeow Dr Yeow has personally volunteered and led more than 30 surgical missions across various countries since 1995. Dr Yeow is the founder of Smile Asia. He also led the formation of The Smile Mission Ltd (formerly Operation Smile Singapore Ltd) and currently its Chairman.

Globally, Operation Smile has been a registered charity since 1998.

Smile Train was founded in 1999. Since then, Smile Train has grown into the world's leading cleft charity, helping more than 1,500,000 children with clefts, training thousands of medical professionals in 90+ countries, and establishing hundreds of programs in low- and middle-income countries.

Harish Bahl, Founder & Chairman, Smile Group. Mr. Harish Bahl, (founder Smile Group) is a serial entrepreneur who has successfully founded some of the leading ecommerce and digital media companies in India and other emerging markets, in the space of travel, healthcare, ecommerce, digital marketing etc.

to deliver Smiles for Everyone The mission of the Smiles for Everyone Foundation is to deliver Smiles for Everyone! We do this by providing free dental care to those in need at home and around the world. Our Smiles for Everyone mission includes delivering smiles to patients, affiliated providers, employees, and the communities we work and live in.

Essentially, our individual smiles are one part personality, one part genetics, and one part oral health and hygiene. The color of our teeth plays a big role in the impression our smiles make, as does the health of our gums.

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