What the Goodness Knows TV commercial - Try Creating a Jingle is about.

Title: Goodness Knows TV Spot, 'Try Creating a Jingle'

Introduction:In this TV spot for Goodness Knows, a popular snack bar brand, a fun and interactive challenge is presented to the audience. The commercial begins with a catchy melody playing in the background, instantly capturing the viewer's attention. The scene transitions to a vibrant studio set with a host standing in the center, surrounded by an enthusiastic crowd. The purpose of the TV spot is to engage consumers by inviting them to create their own jingle for Goodness Knows, adding a touch of creativity and excitement to the advertising campaign.

Scene 1: The Challenge BeginsThe host, beaming with energy and a smile, introduces the challenge to the viewers. With a microphone in hand, she explains that it's time for the audience to put their creative skills to the test. As the host encourages viewers to participate, the camera pans across the audience, showcasing their eager and excited faces. The challenge? To create a jingle for Goodness Knows that embodies the brand's message of balanced snacking and goodness.

Scene 2: Musical InspirationTo provide some musical inspiration, a band starts playing a lively tune on the stage behind the host. The upbeat rhythm fills the air as the lead singer belts out a catchy chorus showcasing the existing jingle for Goodness Knows. The catchy melody lingers, inspiring the audience to tap their feet and bob their heads to the infectious beat.

Scene 3: Audience ParticipationAs the music fades, the host calls for volunteers from the audience to come forward and take the stage. Eager participants, with vibrant personalities, step out of their seats, ready to showcase their creativity. The camera zooms in on each contestant as they share their unique jingles, accompanied by entertaining dance moves and enthusiastic performances.

Scene 4: Judging and PrizesAfter the audience participants finish, a panel of judges, consisting of Goodness Knows representatives, takes the stage to deliberate and choose the best jingle. The anticipation builds as the judges confer, discussing each performance. Finally, they make their decision, and the winning contestant is announced to thunderous applause.

The TV spot ends with shots of the ecstatic winner embracing the host and receiving a grand prize—a year's supply of Goodness Knows snacks. The commercial concludes with a final shot of the crowd erupting in celebration, showcasing the excitement and joy that the challenge brought to everyone involved. A voiceover encourages viewers to try creating their own jingle for Goodness Knows and to visit the brand's website for more information.

Conclusion:The Goodness Knows TV spot, 'Try Creating a Jingle,' brilliantly captures the spirit of creativity and engagement. By involving the audience, the commercial successfully invites viewers to tap into their musical talents and showcase their unique jingle creations. The lively atmosphere, catchy music, and energetic performances create a memorable experience for both the participants and those watching at home. The commercial effectively spreads the message of balanced snacking while encouraging consumers to be a part of the Goodness Knows community.

Goodness Knows TV commercial - Try Creating a Jingle produced for goodnessKNOWS was first shown on television on January 1, 2017.