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American Lung Association TV commercial - Lung Cancer Biomarker Testing
American Lung Association

The American Lung Association is a non-profit organization that was founded in 1904 to fight against lung disease and to promote good lung health. The organization is dedicated to improving the qualit...

What the American Lung Association TV commercial - Lung Cancer Biomarker Testing is about.

American Lung Association TV commercial - Lung Cancer Biomarker Testing

The American Lung Association has recently released a groundbreaking TV spot that highlights the importance of lung cancer biomarker testing. This 30-second ad emphasizes the need for patients with lung cancer to undergo biomarker testing in order to receive personalized and targeted treatment options.

The spot begins with an image of a lone figure in a hospital bed, surrounded by doctors and medical equipment. A somber voiceover explains that lung cancer is one of the deadliest and most common forms of cancer, but that new testing methods can help doctors tailor treatments to the individual patient.

As the camera zooms in on the patient's face, the voiceover continues to explain how biomarker testing can identify specific genetic mutations that may be causing the cancer, allowing doctors to prescribe medications that target those mutations directly. This approach can not only improve the patient's outcome, but also reduce the risk of side effects.

Finally, the spot ends with a call to action: "Ask your doctor about biomarker testing for lung cancer."

Overall, the American Lung Association's TV spot is a compelling and informative piece that raises awareness about the potential benefits of biomarker testing. By encouraging patients to take an active role in their treatment, the ad aims to help more people survive this devastating disease.

American Lung Association TV commercial - Lung Cancer Biomarker Testing produced for American Lung Association was first shown on television on June 8, 2021.

Frequently Asked Questions about american lung association tv spot, 'lung cancer biomarker testing'

Biomarker testing is able to show if there are certain abnormalities in the DNA of the tumor and levels of specific proteins present in the tumor. The abnormalities found in the tumor are not inherited; they are changes that happen to your DNA over time.

Most are linked to lung adenocarcinoma, a subtype of NSCLC,5 which accounts for 30% of all lung cancer cases. FDA-approved drugs, including targeted therapies, exist for eight of these biomarkers in lung cancer: EGFR, ALK, ROS1, BRAF V600E, NTRK, MET, RET, KRAS, HER-2, and PD-L1 expression.

Abstract. Carcinoembryonic antigen (CEA), squamous cell carcinoma antigen (SCC), neuron-specific enolase (NSE), cytokeratin 19 fragment (CYFRA), and pro-gastrin-releasing peptide (proGRP) can be used as tumor markers for lung cancer.

This may include dealing with a variety of emotions, such as sadness, anxiety, or anger, or managing your stress level. Sometimes, people find it difficult to express how they feel to their loved ones.

Types of biomarkers

  • Tumor protein p53 (TP53): TP53 is the most common mutation in NSCLC.
  • KRAS: KRAS is the second most common mutation in NSCLC.
  • Epidermal growth factor receptor (EGFR): The EGFR mutation leads to the production of the EGFR protein, which makes cancer cells grow too much.

The only recommended screening test for lung cancer is low-dose computed tomography (also called a low-dose CT scan). Screening is recommended only for adults who have no symptoms but are at high risk. Screening means testing for a disease when there are no symptoms or history of that disease.

Biomarkers have been approved by the U.S Food and Drug Administration (FDA) regulation for use as surrogate endpoints in the treatment development process [8].

A meta-analysis of 12 cohort studies in Europe found no link between work stress and the risk of lung, colorectal, breast, or prostate cancers (8).

Summary. Receiving a cancer diagnosis is an emotionally overwhelming experience that can lead you to experience feelings of denial, anger, bargaining, depression, and eventually acceptance.

The only recommended screening test for lung cancer is low-dose computed tomography (also called a low-dose CT scan, or LDCT). During an LDCT scan, you lie on a table and an X-ray machine uses a low dose (amount) of radiation to make detailed images of your lungs. The scan only takes a few minutes and is not painful.

Notable examples of potentially predictive cancer biomarkers include mutations on genes KRAS, p53, EGFR, erbB2 for colorectal, esophageal, liver, and pancreatic cancer; mutations of genes BRCA1 and BRCA2 for breast and ovarian cancer; abnormal methylation of tumor suppressor genes p16, CDKN2B, and p14ARF for brain ...

A chest x-ray is often the first test your doctor will do to look for any abnormal areas in the lungs. If something suspicious is seen, your doctor may order more tests.

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Agenices

Agenices of the American Lung Association TV Spot, 'Lung Cancer Biomarker Testing'

American Lung Association TV commercial - Lung Cancer Biomarker Testing
TRG

TRG is a company that appears to have various areas of focus based on the search results. One of the main areas of focus for TRG appears to be management, as evidenced by its name, TRG Management Comp...

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