Kleenex is a brand of facial tissue, hand towels, and toilet paper that has been around since 1924. It is owned by the consumer products company Kimberly-Clark, which is based in the United States. In...
The Kleenex TV spot, 'Happy Tears and First Day Fears' is an emotive and touching advertisement that captures the anxiety and joy associated with a child's first day of school. The ad follows the story of a young girl who is nervous about starting school and her mother, who is equally emotional about letting her baby go.
As the girl gets ready for school, her mother prepares a special lunch for her, complete with a heartfelt note. The little girl is touched by her mother's gesture, and it's clear that the note helps to calm her nerves as she heads off to school.
Throughout the day, the girl has a range of emotional experiences, including moments of nervousness, excitement, and joy. It's clear that this is a big moment in her life, and Kleenex captures the emotions perfectly.
As the day comes to an end, the little girl heads back home, and as she walks through the door, she is overcome with emotion. Her mother is there to greet her with open arms, and as the girl starts to cry, her mother hands her a Kleenex tissue.
The scene is poignant, and it speaks to the power of Kleenex tissue to provide comfort and support during difficult moments. 'Happy Tears and First Day Fears' is a beautifully shot advertisement that will tug at your heartstrings and evoke childhood memories for anyone who has ever experienced the nerves and excitement of their first day of school.
Kleenex TV commercial - Happy Tears and First Day Fears produced for Kleenex was first shown on television on July 12, 2020.
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