What the Filtrete TV commercial - What Can You Really Be Drinking is about.
The Filtrete TV Spot, 'What Can You Really Be Drinking' is a short advertisement message that focuses on the importance of water filtration. The ad starts with a scene where a family pours a glass of water from their kitchen sink. The camera then zooms in on the water, revealing the presence of various contaminants and impurities such as dirt, sediment, bacteria, and chlorine. The family is then seen reacting in horror at what they had just unknowingly consumed, and it becomes apparent that they need a solution to avoid drinking dirty water.
The advertisement then introduces Filtrete Water Filtration systems as the perfect solution to this problem. The ad shows how the Filtrete filtration system can remove up to 99% of contaminants and impurities present in tap water, providing safe and clean drinking water. The Filtrete system also enhances the taste and odor of the water, making it more enjoyable to drink.
The ad concludes by highlighting the importance of knowing what you're drinking and urging people to question the quality of their tap water. The message is clear - Filtrete filtration systems are the key to ensuring that you and your family can enjoy safe and clean drinking water.
Overall, the Filtrete TV Spot, 'What Can You Really Be Drinking' is an effective and thought-provoking advertisement that highlights the importance of water filtration. It urges people to take action and ensure that they are drinking safe and clean water, ultimately promoting better health and wellbeing for all.
Filtrete TV commercial - What Can You Really Be Drinking produced for
Filtrete
was first shown on television on October 16, 2012.
Frequently Asked Questions about filtrete tv spot, 'what can you really be drinking'
Filtrete™ Brand is a premiere 3M Brand helping improve indoor air quality for your family. For nearly 25 years, Filtrete™ Filters have delivered cleaner air to millions of homes, becoming a leader in residential air filtration. As a result, Filtrete is the most trusted filter brand in America*.
Filtrete filters were created to both help protect your furnace equipment AND clean the air passing through your filter. Our filters improve your indoor air quality by attracting and capturing allergy-aggravating microparticles. Your air is cleaned each time it re-circulates through the filter.
How to clean: Air purifier. Before cleaning, turn the air purifier off and unplug it. On the outside of the air purifier, use a soft, dirt-free, dampened cloth for cleaning. The air inlet and outlet grills can be cleaned with a small dry, soft brush.
Filter media is a mix of fiber and air, and it's often pleated. In fact, Filtrete™ Filter media is less than 15 percent fiber; the rest is air. This very low density allows air to easily flow through the media.
CR's take: The Filtrete 1900 Maximum Allergen Reduction filter is impressive at removing dust, pollen, and smoke from the air when the HVAC system is running on its highest fan speed, earning an Excellent rating in that test. But at the lowest speed, the filter is only average at removing those same airborne particles.
Expert engineering means your filter lasts its full lifetime
Our filters are tested to last their full lifetime: For 1” HVAC air filters, that means three months. For 4”, 5” and 6” deep pleat filters, that means 12 months. For Room Air Purifier filters, that means 6 to 12 months, depending on the type of filter.
Air filters capture lint, dust, smoke, mold, pollen, pet dander, bacteria, and other things, allowing for a healthier indoor environment. Clean filters keep the air you breathe cleaner. When the air filters become clogged and dirty, they begin to allow dust and debris through the ventilation system into your home.
Read the manufacturer's instructions for your purifier model, but in general, the following is a reliable schedule based on filter types.
- Carbon Filters: Replace every three months.
- HEPA Filters: Replace every 12 to 18 months.
- Permanent Filters: Clean every three months; replace when appears worn or damaged.
CR's take: The Filtrete 1900 Maximum Allergen Reduction filter is impressive at removing dust, pollen, and smoke from the air when the HVAC system is running on its highest fan speed, earning an Excellent rating in that test.
6-12 months
Additionally, replacing your filter is needed due to exhaustion of the filtration media. The estimated "life" of 3M activated carbon commercial foodservice filters often range from 6-12 months.
You can rinse the filter in water, tap excess dust off of it or remove some dust with a vacuum, but this can definitely damage the mesh of fibers that allows the filter to remove particles from the air. Even if the filter looks undamaged, some of the fibers will be broken or stretched out.
Read the manufacturer's instructions for your purifier model, but in general, the following is a reliable schedule based on filter types.
- Carbon Filters: Replace every three months.
- HEPA Filters: Replace every 12 to 18 months.
- Permanent Filters: Clean every three months; replace when appears worn or damaged.
