What the Vitamix TV commercial - Competition is about.

The Vitamix TV Spot, 'Competition' is a captivating commercial that highlights the superiority of Vitamix blenders over other competing brands in the market. The spot opens with a visual of several other blenders lined up, only to reveal that they are all clogged with chunks of fruits and vegetables. The scene sets the tone for what's to come, with the message that other blenders are no match for the Vitamix blender.

The commercial then features a group of contestants tasked with making a smoothie in a set amount of time, with each using a different blender. One contestant uses a high-end blender, but still fails to produce a smooth blend. Another contestant uses a budget blender, and the result is a lumpy and unappetizing smoothie. Finally, the Vitamix user effortlessly blends a perfect smoothie, leaving the judges impressively satisfied.

Through this competition, the commercial effectively conveys the message that the Vitamix blender is superior in performance, reliability, and versatility compared to its competitors. The commercial ends with a powerful tagline that further emphasizes the brand's value, as it reveals that Vitamix is the choice of professional chefs and home cooks alike.

Overall, the 'Competition' TV spot is an effective marketing tool for promoting the Vitamix brand. It showcases the blender's capabilities in a way that is both entertaining and educational, capturing the attention of potential customers and cementing its position as a premium blender brand.

Vitamix TV commercial - Competition produced for Vitamix was first shown on television on December 29, 2013.