What the Voya Financial TV commercial - Val From Voya is about.

In Voya Financial's captivating TV spot, titled 'Val From Voya,' viewers are introduced to a remarkable and dynamic character named Val. This advertisement exudes a sense of empowerment and showcases the importance of financial planning and security.

As the commercial begins, Val, a middle-aged woman with a zestful spirit, is depicted engaging in everyday activities that people can relate to. Whether she's enjoying a morning run in the park or passionately pursuing her hobbies, Val radiates a contagious enthusiasm for life.

The narrative quickly shifts to highlight Val's journey towards financial stability. Voya Financial, a renowned provider of retirement planning and financial services, becomes Val's trusted ally in this pursuit. The TV spot emphasizes Voya's dedication to empowering individuals like Val to take hold of their financial future.

Throughout the advertisement, Val is seen visiting Voya's offices, where she attends informative seminars and engages in one-on-one discussions with Voya Financial advisors. These sequences underscore Voya's commitment to personalized guidance, ensuring that individuals can make informed decisions tailored to their unique circumstances.

As the plot unfolds, Val's confidence and financial knowledge grow exponentially. She begins to take charge of her financial destiny, making progressive choices that align with her long-term goals. The TV spot emphasizes how Voya's services empower individuals, like Val, to plan, invest, and secure their financial well-being for the future.

The 'Val From Voya' TV spot effectively communicates the message that with Voya Financial's support, anyone can journey towards a brighter, more secure financial future. Val becomes a symbol of personal growth and highlights the importance of taking control of one's finances, no matter what stage of life they may be in.

This captivating advertisement captures the attention of viewers by combining relatable storytelling with Voya Financial's expertise and dedication to helping individuals navigate the complex world of finance. 'Val From Voya' serves as an uplifting reminder that it is never too late to pursue financial empowerment and security.

Voya Financial TV commercial - Val From Voya produced for Voya Financial was first shown on television on January 3, 2016.