What the Crayola Color Alive TV commercial - Bring Drawings to Life is about.

Title: Crayola Color Alive TV Spot: Bring Drawings to Life

Introduction:The Crayola Color Alive TV Spot is an exciting and innovative advertisement that showcases the magical world of Crayola Color Alive, a product that brings drawings to life. This imaginative and interactive experience captivates children and inspires their creativity, allowing them to step into a world where their artwork jumps off the page.

Scene 1: The Power of the Crayola Color AliveThe TV spot opens with children engrossed in their coloring activities, their faces brimming with anticipation. The scene transitions to a captivating view of a young girl sitting at a table, meticulously coloring a magical unicorn with Crayola Color Alive.

Scene 2: The Moment of AmazementAs the girl finishes coloring, she gazes down at her creation and gasps in amazement. The camera dramatically zooms in on the unicorn, and suddenly, it starts to come alive. The once-static lines on the paper are transformed into a dynamic, fully animated creature. The unicorn leaps off the page, prancing around the room, leaving the girl and the viewers spellbound.

Scene 3: Learning and Playing with Color AliveThe TV spot continues, showing snippets of children across different settings, showcasing how they interact and play with their animated creations. Kids use the accompanying Color Alive app, available for smartphones and tablets, to interact with their drawings. They explore different coloring pages, watching with awe and joy as their characters spring to life and interact with them in captivating ways.

Scene 4: The Infinite PossibilitiesThe Crayola Color Alive TV spot emphasizes the infinite possibilities that this creative experience offers. The commercial showcases a variety of exciting coloring pages featuring a range of characters such as superheroes, fantasy creatures, and animals. Each page is a gateway to a vibrant, animated world that sparks children's imaginations and ignites their passion for art.

Scene 5: Sharing and CelebrationThe TV spot concludes with scenes of children excitedly sharing their animated creations with friends and family. The joy on their faces as they watch their drawings come alive is infectious, spreading the message that Crayola Color Alive is not just about individual creativity, but also about sharing magical moments of imagination and wonder with loved ones.

Conclusion:The Crayola Color Alive TV Spot is a visually stunning and captivating advertisement that effectively showcases the innovative product. The spot illustrates the power and excitement of Crayola Color Alive, demonstrating its ability to bring drawings to life and transport children into a realm of animated creativity. By inspiring children to engage with their artwork in new and interactive ways, Crayola Color Alive helps nurture their imagination and love for art. This TV spot successfully conveys the magic and joy that the product brings to children's lives, leaving viewers eager to embark on their own artistic adventures with Crayola Color Alive.

Crayola Color Alive TV commercial - Bring Drawings to Life produced for Crayola was first shown on television on February 15, 2015.