What the Chevrolet TV commercial - Presidents Day Candidates is about.

The Chevrolet TV spot, 'Presidents' Day Candidates' is a catchy and entertaining advertisement that highlights the unique attributes of four Chevrolet models, the Malibu, Equinox, Silverado, and Traverse. The ad starts with vibrant music and a zoom in on each car, giving the viewer a closer look at the design, features, and performance of each model.

The ad is called "Presidents' Day Candidates" because the different Chevrolet models are presented like political candidates. As each car is introduced, the narrator describes their features and attributes, such as the spaciousness of the Equinox, the towing capacity of the Silverado, and the safety features of the Traverse.

The ad is humorous in nature, as it jokes about character traits that some past US presidents had, such as George Washington's wooden teeth and Abraham Lincoln's iconic top hat. These presidential quirks are compared to the unique characteristics of each Chevrolet model, adding a lighthearted tone to the overall ad.

The commercial ends by summarizing each car's benefits and encouraging viewers to take advantage of Presidents' Day sales. Along with visually engaging shots and effective use of humor, the ad's message is clear - whether you are looking for an SUV, a truck, or a sedan, you can find a great deal on a Chevy during Presidents' Day.

Overall, the Chevrolet TV spot, 'Presidents' Day Candidates' makes for a fun and memorable advertisement for the brand's offerings, with a clever political twist. The ad effectively highlights the unique selling points of each automobile while appealing to viewers' patriotism and sense of humor.

Chevrolet TV commercial - Presidents Day Candidates produced for Chevrolet was first shown on television on February 13, 2013.