Overview of HumanaHumana is a US-based health insurance company that provides a range of healthcare services and insurance plans to individuals, families, and businesses. The company is headquartered...
The Humana TV commercial 'Dental Plan' is a lighthearted and humorous advertisement that showcases the importance of having a dental plan. The commercial features a couple, Ted and Carol, sitting in their dentist's office. As they wait for their appointment, they begin to discuss their dental coverage.
Ted proudly mentions that he has a Humana dental plan, which he acquired through his Medicare Advantage plan. Carol, however, reveals that she doesn't have a dental plan and is worried about paying out of pocket for her upcoming root canal procedure.
As they talk, they realize that Ted's Humana dental plan also offers coverage for spouses. Carol is intrigued and asks Ted how he acquired the plan. Ted then proceeds to break out into an impromptu song about the ease of acquiring dental coverage through Humana, including utilizing the Humana enrollment website.
The commercial ends with the couple happily leaving the dentist's office, relieved that they have dental coverage through Humana.
The commercial is effective because it uses humor to convey a serious message. It highlights the importance of having dental coverage, especially for those who are on Medicare. It also showcases the ease of acquiring coverage through Humana's user-friendly website. Overall, the commercial is engaging and memorable, making it a successful marketing tool for Humana's dental plans.
Humana TV Commercial Dental Plan produced for Humana was first shown on television on January 17, 2013.
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