Purolator is a Canadian courier company that provides delivery and logistics services to businesses and individuals across Canada and, through its partnership with UPS, to more than 220 countries worl...
The Purolator TV Spot, 'Shootout' is a thrilling advertisement that showcases the reliability and performance of Purolator's products. In the ad, a delivery truck carrying a valuable package is chased by a group of armed robbers in a high-speed car chase.
The robbers relentlessly pursue the delivery truck as it speeds through the city streets. However, they soon realize that they are no match for the delivery truck, as it easily outmaneuvers them and drives through obstacles with ease. The Purolator truck finally comes to a stop at a designated location, and the package is successfully delivered.
The ad aims to highlight Purolator's dependability and trusted reputation, even in the most challenging circumstances. The delivery truck's superior handling and performance capabilities are showcased as a metaphor for the quality of Purolator's products and services.
The 'Shootout' Purolator TV spot is an excellent example of a marketing campaign that effectively communicates the brand's message to its target audience. By using an action-packed scenario that resonates with the viewers, the ad not only grabs their attention but also effectively communicates the brand's message of dependable and reliable service.
Purolator TV commercial - Shootout produced for Purolator was first shown on television on August 14, 2012.
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