TripAdvisor is a renowned online travel platform that provides a wide range of travel-related information and services to millions of users around the world. Founded in February 2000 by Stephen Kaufer...
Title: "This Bird's Words"
INT. LIVING ROOM - DAY
A cozy living room with a large window overlooking a picturesque garden. We see a small BIRD perched on a branch, looking inquisitively at the window. Suddenly, the bird flies inside the room and transforms into a WOMAN, wearing a colorful dress. She looks directly into the camera with a mischievous smile.
WOMAN (VOICEOVER)"Hi there! Are you tired of the same old vacation spots? Need a change of scenery? Well, you're in luck!"
The woman walks towards the TV screen, which turns on automatically. The screen displays the familiar logo of TripAdvisor, and a captivating jingle begins to play in the background.
As the jingle picks up, we're transported through a series of exhilarating travel destinations, each more breathtaking than the last. The woman, now our tour guide through this visual feast, comments on each location with enthusiasm and vibrancy.
WOMAN (VOICEOVER)"With TripAdvisor, the world is your oyster! From idyllic beach getaways to thrilling mountain expeditions, we've got it all."
We see snippets of tropical beaches with crystal-clear waters, snow-capped mountain peaks, bustling city streets, and ancient ruins. The visuals are a feast for the eyes, showcasing the diversity of experiences available to travelers.
The camera cuts back to the woman, her eyes sparkling with excitement.
WOMAN (VOICEOVER)"And it's not just about the destination; it's about finding the perfect accommodations, the best restaurants, and the hidden gems that make your journey unforgettable."
We glimpse images of luxurious hotels, cozy bed and breakfasts, mouth-watering dishes at local eateries, and travelers exploring hidden paths and secret spots. Each shot is accompanied by ratings and reviews from real travelers, emphasizing the importance of peer recommendations.
The camera zooms in on the woman's face, her expression filled with wonder and awe.
WOMAN (VOICEOVER)"So, why settle for ordinary when you can have extraordinary? Let TripAdvisor guide you to the experiences of a lifetime."
The screen transitions to a black background with the TripAdvisor logo and tagline displayed prominently: "Unlock the World."
WOMAN (VOICEOVER)"Unlock the World with TripAdvisor. Your next adventure awaits!"
The jingle swells to a crescendo as the TV screen turns off, leaving the woman standing in the living room once again. She glances at the window, then transforms back into a bird and gracefully flies away.
FADE OUT.
TripAdvisor TV commercial - This Birds Words produced for TripAdvisor was first shown on television on August 1, 2017.
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