So get comfy, grab a box of tissues, and enjoy!

• Pepsi – Cindy Crawford (1992)
• Coca Cola – Hey Kid, Catch (1980)
• Tide – It's A Tide Ad (2018)
• Nike – Hare Jordan (1993)
• Budweiser – Puppy Love (2014)
• Google – Parisian Love (2009) Google.
• Volkswagen – The Force (2011) Greatest Ads.
• Coinbase – QR Code (2022) USA TODAY Sports.

The Super Bowl gives advertisers the 'instant awareness' they want to sell their product. About 76% of likely Super Bowl viewers in the U.S. say they're excited for the ads. That excitement creates a buzz for advertisers looking to grab attention.

Here's Why. In sports advertising, women aren't just an afterthought anymore - just as in sports merchandising, “shrink it and pink it” no longer works. Actress Maya Rudolph in an ad produced as part of this year's M&M's Super Bowl ad campaign.

Watch: Kevin Bacon, Serena Williams featured in Anheuser-Busch Super Bowl commercials. ST. LOUIS - Anheuser-Busch continues to be the biggest advertiser for the upcoming Super Bowl with three minutes of national airtime and 30 seconds of regional advertising, totaling four commercials.

Many Super Bowl advertisements have become iconic and well known because of their quality, unpredictability, humor, and use of special effects.

Budweiser was the company that has spent the most on Super Bowl advertising as of January 2021, doling out a total of 470.5 million U.S. dollars on Super Bowl commercials since the first Super Bowl in 1967.

Benefits of Buying a Super Bowl Ad There are many benefits to buying a Super Bowl ad, including increased brand awareness, increased sales, increased customer retention, and increased consideration. Increased brand awareness – One of the biggest reasons to buy a Super Bowl ad is to increase brand awareness.

Advertisers think it's worth it. Audience data proves that people watch the Super Bowl - it is the biggest American event in television every year. The companies who buy the time testify that Super Bowl ads produce revenue and sales.

As such, advertisers have typically used commercials during the Super Bowl as a means of building awareness for their products and services among this wide audience, while also trying to generate buzz around the ads themselves so they may receive additional exposure, such as becoming a viral video.

North American football's Super Bowl is one of the biggest annual sporting events globally, played between the winners of the National and American Football Conferences in the NFL. Every year, companies compete to secure one of the coveted 30-second advertisement slots and establish long-term deals with the league.

Several major brands, including Budweiser, Coca-Cola, Doritos, GoDaddy, Master Lock, and Tide have been well known for making repeated appearances during the Super Bowl. The prominence of airing a commercial during the Super Bowl has carried an increasingly high price.

The Super Bowl is the annual final play-off game of the National Football League (NFL) to determine the league champion. It has served as the final game of every NFL season since 1966, replacing the NFL Championship Game. Since 2022, the game is played on the second Sunday in February.