What the Revlon 24 Hour ColorStay TV commercial - Vida con Ashley Graham is about.

In the vibrant world of beauty, Revlon has always been a frontrunner. They have captivated hearts and empowered individuals with their revolutionary cosmetics. And now, they have teamed up with the captivating Ashley Graham to introduce their groundbreaking 24 Hour ColorStay foundation in a mesmerizing TV spot titled, 'Vida.'

The TV spot opens with a burst of energy, unveiling a kaleidoscope of diverse individuals from all walks of life. As they dance, strut, and express their unique identities, the camera seamlessly transitions to Ashley Graham gracefully entering the frame, radiating confidence and beauty.

The powerful background music begins to play, setting the mood for the vibrant journey that lies ahead. Each scene is carefully curated to showcase the multifaceted aspects of everyday life. We witness a mother confidently balancing her career and family, a fearless artist expressing herself on a canvas, and a group of friends embracing their individuality with a night on the town.

As the TV spot progresses, Ashley Graham takes center stage, applying Revlon's ColorStay foundation with precision and grace. Her flawless complexion becomes a testament to the high-performance formula of the product. But more importantly, it serves as a symbol of confidence that Revlon aims to inspire in every individual.

The visuals intensify, captivating viewers as Ashley Graham showcases the foundation's long-lasting nature. She seamlessly transitions from a glamorous evening look to a fresh-faced morning glow, showcasing how the ColorStay foundation remains intact for a full 24 hours.

Throughout the TV spot, Ashley Graham embodies the essence of 'Vida' - Spanish for 'life.' Her presence pulsates with vitality, encouraging individuals to embrace their unique lifestyles and live life to the fullest. Revlon's 24 Hour ColorStay foundation becomes a partner in this journey, offering long-lasting coverage that allows individuals to be their authentic selves without limitations.

The TV spot concludes with an empowering message, reminding viewers that beauty knows no boundaries. It encourages them to embrace their individuality, defy societal norms, and celebrate the beauty within themselves.

Revlon's 24 Hour ColorStay TV Spot, 'Vida' con Ashley Graham is more than just a commercial; it's a celebration of diversity, individuality, and the vibrant spirit of life. And with Revlon's revolutionary foundation, each person can embark on their own personal journey, adorned with confidence that lasts all day and night.

Revlon 24 Hour ColorStay TV commercial - Vida con Ashley Graham produced for Revlon was first shown on television on February 11, 2018.