In the Motorola Moto X TV spot titled 'Lazy Phone: Play', the company introduces its new smartphone that can be controlled by voice commands. The ad features a man sitting on a couch, lazily controlling his phone with just his voice. He asks his phone to play a popular song, and it begins playing seamlessly.
The commercial does an excellent job of demonstrating how Motorola's unique and innovative technology can transform the way users interact with their smartphones. By showcasing the phone's ability to easily play music, the ad emphasizes how easy it is for users to control their phones with just their voice, even when they are too lazy to do so physically.
The focus on the user's behavior is what makes it truly engaging. Rather than simply showcasing the phone's features, the ad is relatable, making viewers imagine how much easier their lives could be with the new Motorola Moto X smartphone – one that is always ready to take their voice commands.
In summary, the Motorola Moto X TV Spot 'Lazy Phone: Play' is a clever and engaging commercial that demonstrates how the new smartphone can make life more convenient for those who use it. It is an excellent example of how advertisers can use humor and relatable scenarios to showcase product features that will resonate with their audience.
Motorola Moto X TV commercial - Lazy Phone: Play produced for Motorola was first shown on television on September 11, 2013.
We analyzed TV commercials placed on popular platforms and found the most relevant videos for you:
Foote, Cone & Belding, also known as FCB, is a global advertising agency network that was founded in 1873. It has a long-standing heritage of creativity and success, and is considered to be one of the...
Furlined is a renowned production company that specializes in creating exceptional stories through the art of film and advertising. Established in 2005, the company has built a reputation for its inno...
Ogilvy, also known as Ogilvy & Mather, is a leading global advertising and marketing agency that provides a wide range of services to clients around the world. The company was established in 1948 by D...
Spark Foundry is a global media agency that specializes in data-driven advertising solutions that drive business results. The company has a rich history, having been founded in 2018 as a rebranding of...