What the Prilosec OTC TV commercial - Two Week Challenge is about.
Prilosec OTC is a popular over-the-counter medication that is designed to provide relief for frequent heartburn. The company has launched a new TV spot titled 'Two Week Challenge' which showcases the benefits of using this product to manage heartburn symptoms.
The commercial opens with a woman who is suffering from heartburn and is looking for a solution. She decides to take on the Prilosec OTC Two Week Challenge after learning about the product's benefits, which include long-lasting relief from heartburn.
Throughout the commercial, the viewer is shown before and after scenes of the woman's life, illustrating how Prilosec OTC has helped her overcome her heartburn symptoms. We see her enjoying her favorite foods, spending time with her family and friends, and relaxing without the discomfort caused by heartburn.
The Two Week Challenge is explained as an opportunity for viewers to try Prilosec OTC for themselves. The challenge is simple, take the medication for two weeks, and see the difference it can make in your life.
The commercial ends with a call to action to take the Two Week Challenge and experience the relief of Prilosec OTC for yourself. Overall, the spot is a great example of how a product can be effectively marketed to its target audience. It highlights the benefits of Prilosec OTC without being overly salesy, while also providing viewers with a clear and easy-to-follow call to action.
Prilosec OTC TV commercial - Two Week Challenge produced for
Prilosec
was first shown on television on July 25, 2019.
Frequently Asked Questions about prilosec otc tv spot, 'two week challenge'
comedian Larry the Cable Guy
The marketing campaign will continue to feature comedian Larry the Cable Guy, who has acted as a Prilosec OTC spokesperson since last year.
Both prescription Prilosec and Prilosec OTC contain the same active ingredient, omeprazole, which effectively stops acid production. Prescription Prilosec treats diseases that require diagnosis and supervision by a doctor. Prilosec OTC treats only symptoms of frequent heartburn.
A: Prilosec OTC starts to work on the very first day of treatment, but may take 1 to 4 days for full effect (although some people get complete relief within 24 hours). Taking Prilosec OTC every day for 14 days helps to ensure that acid production is consistently controlled.
Prilosec (omeprazole) reduces the production of stomach acid by works by irreversibly blocking the actions of an enzyme responsible for acid production, called H+/K+ ATPase (also known as the gastric proton pump). The proton pump is located in the parietal cells of the stomach wall.
The FDA approved Prilosec OTC in 2003 to treat frequent heartburn safely and effectively. This is heartburn that happens two or more days a week. People should not use Prilosec OTC to treat less frequent heartburn.
Omeprazole was first made in 1979 by Swedish AB Hässle, part of Astra AB. It was the first of the proton pump inhibitors (PPI). Astra AB, now AstraZeneca, launched it as an ulcer medicine under the name Losec in Sweden.
It relieves symptoms such as heartburn, difficulty swallowing, and cough. This medication helps heal acid damage to the stomach and esophagus, helps prevent ulcers, and may help prevent cancer of the esophagus. Omeprazole belongs to a class of drugs known as proton pump inhibitors (PPIs).
It relieves symptoms such as heartburn, difficulty swallowing, and cough. This medication helps heal acid damage to the stomach and esophagus, helps prevent ulcers, and may help prevent cancer of the esophagus.
The FDA warns about overusing Prilosec OTC. It says people should not take over-the-counter PPIs for more than 14 days. The FDA also warns against taking more than three 14 day courses in a year. Overuse may lead to serious Prilosec side effects.
Taking Prilosec OTC every day for 14 days helps to ensure that acid production is consistently controlled. * When used as directed for 14 days for treating frequent heartburn. Not for immediate relief.
It relieves symptoms such as heartburn, difficulty swallowing, and cough. This medication helps heal acid damage to the stomach and esophagus, helps prevent ulcers, and may help prevent cancer of the esophagus. Omeprazole belongs to a class of drugs known as proton pump inhibitors (PPIs).
If you take omeprazole for too long, there can be a risk of having long-term side effects. Taking omeprazole for a long time has been linked to: Lower bone density (weakened bones) Respiratory infections like pneumonia.