LG WashTower television commercial 2021

What the LG WashTower TV commercial - Redefine Laundry is about.

Title: LG WashTower TV Spot - Redefine Laundry with Grover Washington Jr. & Bill Withers

Introduction:The LG WashTower TV Spot introduces a revolutionary approach to doing laundry, redefining the way we handle our laundry chores. This innovative advertisement showcases LG's latest product, the WashTower, through a captivating and memorable TV commercial. Accompanied by the iconic song "Just the Two of Us" by Grover Washington Jr. and Bill Withers, this commercial brilliantly captures the essence of convenience, efficiency, and style in laundry care.

Synopsis:The TV spot begins with a vibrant and bustling laundry room, filled with people sorting, loading, and folding piles of laundry. As the camera pans across the scene, we see an LG WashTower boldly standing at the center, emanating an air of sophistication and modernity.

The catchy tune "Just the Two of Us" starts playing, setting the tone for the commercial. The nostalgic rhythm and soulful jazz melodies instantly evoke a sense of familiarity and joy. The lyrics resonate with the viewer, highlighting the connection between loved ones and the shared experience of doing laundry.

The commercial proceeds to highlight the key features of the LG WashTower, showcasing its sleek design, innovative technology, and effortless functionality. The ad beautifully captures how the WashTower simplifies the laundry process, making it less time-consuming and more enjoyable.

As the music builds, the camera focuses on specific aspects of the LG WashTower, illustrating its technological advancements. The commercial highlights the tower's stacked washer and dryer design, a breakthrough innovation that saves valuable floor space and offers unmatched convenience for multitasking individuals or busy families.

The ad showcases the WashTower's intuitive and user-friendly controls, making it easy for anyone to operate. Its advanced washing and drying cycles ensure impeccable results, preserving the quality of clothes while saving time and energy. The commercial emphasizes the versatility of the WashTower, catering to a wide range of fabrics and clothing types.

The TV spot concludes with a captivating shot of a satisfied user, standing proudly in front of their LG WashTower. The scene radiates a sense of accomplishment and contentment, reinforcing the idea that laundry is no longer a chore but an enjoyable part of everyday life.

The LG WashTower TV Spot aims to redefine laundry, showcasing how this innovative appliance transforms the way we approach this mundane task. Through its playful yet powerful visuals and the timeless music of Grover Washington Jr. and Bill Withers, the commercial effectively captures the essence of LG's mission to make laundry effortless and enjoyable.

Conclusion:The LG WashTower TV Spot combines the power of technology and music to redefine laundry and revolutionize our household chores. With its innovative design, advanced features, and the timeless appeal of Grover Washington Jr. and Bill Withers' hit song, this advertisement makes a lasting impression, urging viewers to rediscover the joy of doing laundry with style and efficiency.

LG WashTower TV commercial - Redefine Laundry produced for LG Appliances was first shown on television on October 17, 2021.

Song from commercial LG WashTower TV Spot, 'Redefine Laundry' Song by Grover Washington, Jr., Bill Withers

"Just the Two of Us" by Grover Washington Jr. and Bill Withers

"Just the Two of Us" is a song written by Bill Withers ), William Salter, and Ralph MacDonald, and recorded by Grover Washington Jr ). with Withers on vocals. It was released in 1980 and won a Grammy Award for Best R&B Song in 1982.

The song is a smooth jazz and R&B track with a catchy melody and romantic lyrics. It features Washington's signature saxophone sound and Withers' soulful vocals. The lyrics speak of a loving relationship between two people who are meant to be together, and the music perfectly captures the romantic mood.

The song was a commercial success, reaching number two on the US Billboard Hot 100 chart and number three on the US R&B chart. It also charted in several other countries, including the UK, where it reached number three.

"Just the Two of Us" has become a classic of the smooth jazz and R&B genres, and is still frequently played on the radio and in other media. It has been covered and sampled by numerous other artists, and its popularity has endured over the years.