PediaSure is a brand of nutritional supplement manufactured by Abbott Laboratories. The supplement is primarily targeted towards children aged one to thirteen years old who are considered to be picky...
PediaSure Sidekicks is a brand of nutritional supplement shakes that are specifically designed for children who are picky eaters or need help getting the necessary nutrients to support their growth and development. In their TV Spot titled "Martian," PediaSure Sidekicks aims to encourage kids to drink their shakes by presenting them with a fun and imaginative scenario.
The TV spot opens with two kids looking through a telescope at the stars. Suddenly, they spot a Martian who crash-lands on Earth and is feeling quite homesick. The kids quickly come up with a plan to cheer up the Martian by offering him a PediaSure Sidekicks shake, which they explain has all the essential nutrients he needs. The Martian takes a sip of the shake and is instantly revitalized, feeling stronger, healthier, and energized.
The ad highlights the importance of proper nutrition for children, especially those who are picky eaters and may not be getting all the vitamins and minerals they need from their regular meals. PediaSure Sidekicks are designed to bridge these gaps, providing children with a balanced and nutritious alternative to junk food and other unhealthy snacks.
Overall, the "Martian" TV spot by PediaSure Sidekicks conveys a lighthearted and playful message while emphasizing the importance of parental support in ensuring that children receive the proper nutrition they need to thrive. It is a fun and engaging way to promote healthy habits in children and encourage them to try new, nutritious foods without feeling like they are being forced to do so.
PediaSure Sidekicks TV commercial - Martian produced for PediaSure was first shown on television on April 28, 2013.
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