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Advertisers of the Häagen-Dazs Butter Cookie Cone TV Spot, 'This Is Luxury: Strawberry'

Häagen-Dazs Butter Cookie Cone TV commercial - This Is Luxury: Strawberry
Häagen-Dazs

Häagen-Dazs is a well-known American ice cream brand that was founded in 1960s. The brand was created by Reuben Mattus, who was passionate about creating high-quality ice cream that was made from natu...

What the Häagen-Dazs Butter Cookie Cone TV commercial - This Is Luxury: Strawberry is about.

Häagen-Dazs Butter Cookie Cone TV commercial - This Is Luxury: Strawberry

The Häagen-Dazs Butter Cookie Cone TV Spot 'This Is Luxury: Strawberry' is an indulgent and mouth-watering advertisement that showcases one of Häagen-Dazs's most popular ice cream flavors - strawberry. The TV spot opens with a joyful couple walking through the streets of Paris. As they roam around the beautiful city, a bold and seductive voiceover begins to narrate the story.

The female narrator states that "luxury is not a label, it's a feeling." She emphasizes that sometimes, luxury can be as simple as a perfect scoop of Häagen-Dazs strawberry ice cream. The camera zooms in on a picturesque storefront, where the couple enters. The walls of the store are filled with luxurious pink tones, adding to the ambiance of the whole experience.

As soon as the couple reaches the counter, they are presented with the delicious Häagen-Dazs Butter Cookie Cone. The narrator describes the cone as "the pinnacle of elegance". The camera then focuses on the ice cream as it is scooped into the perfectly crafted cone. The ad showcases the layers of the strawberry ice cream with its swirls of vibrant red, set against the buttery and crunchy texture of the cone. The combination of these two elements generates a luxurious experience that is only to be expected when one indulges in Häagen-Dazs ice cream.

The final shot of the ad reveals the couple, seated in an elegant outdoor courtyard, indulging in their Häagen-Dazs Butter Cookie Cone. The ad closes with the narrator stating "indulge in luxury" while encouraging the viewers to try the Häagen-Dazs Butter Cookie Cone with strawberry ice cream for themselves.

Overall, the Häagen-Dazs Butter Cookie Cone TV Spot, 'This Is Luxury: Strawberry' is an excellent representation of the luxurious yet simple experience that Häagen-Dazs ice cream provides. From the elegant scenery to the mouth-watering ice cream, the ad showcases the decadence and indulgence that everyone deserves to have in their life.

Häagen-Dazs Butter Cookie Cone TV commercial - This Is Luxury: Strawberry produced for Häagen-Dazs was first shown on television on March 27, 2023.

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Agenices

Agenices of the Häagen-Dazs Butter Cookie Cone TV Spot, 'This Is Luxury: Strawberry'

Häagen-Dazs Butter Cookie Cone TV commercial - This Is Luxury: Strawberry
Goodby, Silverstein & Partners

Goodby, Silverstein & Partners is a San Francisco-based creative advertising agency that has been in the business for over 38 years. The company is renowned for creating some of the most memorable and...

Products

Products Advertised

Häagen-Dazs Butter Cookie Cone Strawberry
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