Tresiba is a pharmaceutical company that specializes in producing insulin for diabetic patients. It is a subsidiary of the pharmaceutical company Novo Nordisk. Tresiba's focus is on developing new and...
Tresiba is a long-acting insulin medication used to treat diabetes. The Tresiba TV Spot titled "Overtime & My Time" is a visually striking commercial that encourages people living with diabetes to take control of their lives. The ad begins with a man working long hours at a factory, showing the struggle many people with diabetes face to balance their demanding work schedule with the care required to manage their health.
The commercial then takes a turn as the man leaves work and heads to a boxing gym. Here, we see him pushing himself, sweating and training hard as he prepares for a fight. The ad highlights the importance of self-care and how taking time for oneself is just as important as the hard work people put in to support their families and achieve their goals.
Throughout the Tresiba TV Spot, the messaging focuses on the idea that people living with diabetes shouldn't have to compromise their health in order to maintain a job or pursue their interests. The tagline "my diabetes, my time" reinforces the notion that people can take control of their diabetes management and lead full and active lives.
The Tresiba commercial is impactful and inspirational in its message of strength, determination, and self-care. It reminds viewers that self-care should never be thought of as secondary to work or other obligations, and that taking ownership of one's wellness is invaluable. Overall, the Tresiba TV Spot is a call to action for all those living with diabetes to take control of their health and enjoy their lives without compromise.
Tresiba TV commercial - Overtime & My Time produced for Tresiba was first shown on television on January 29, 2017.
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