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Progressive Name Your Price Tool TV commercial - Swag
Progressive

Progressive is an insurance company that offers a wide range of insurance services to individuals and businesses. Founded in 1937, Progressive has grown to become one of the largest and most recogniza...

What the Progressive Name Your Price Tool TV commercial - Swag is about.

Progressive Name Your Price Tool TV commercial - Swag

Title: Progressive Name Your Price Tool TV Spot, 'Swag'

INT. LIVING ROOM - DAY

A young couple, JASON (30s) and LISA (30s), are sitting on their cozy couch, flipping through TV channels. They suddenly pause when a catchy jingle starts playing, followed by an upbeat voiceover.

VOICEOVER (V.O.)Are you tired of overpaying for car insurance?

Jason and Lisa exchange glances, intrigued.

CUT TO:

INT. VIRTUAL PROGRESSIVE OFFICE - DAY

Jason and Lisa find themselves standing in a sleek, futuristic virtual office. The walls are adorned with vibrant colors, and there's a sense of excitement in the air.

PROGRESSIVE AGENT (40s, enthusiastic) emerges from the shadows, wearing a sharp suit and a big smile.

PROGRESSIVE AGENTWelcome to Progressive! Allow me to introduce our game-changing tool: the Progressive Name Your Price Tool!

The Progressive Agent points to a large screen displaying various car insurance options. Jason and Lisa's eyes light up with curiosity.

PROGRESSIVE AGENT (CONT'D)You can customize your car insurance to fit your budget and needs. It's as simple as dragging the sliders and finding the perfect coverage.

On the screen, Jason starts adjusting the sliders, tailoring the policy to their liking. Lisa watches, nodding in agreement.

PROGRESSIVE AGENT (CONT'D)See? With the Name Your Price Tool, you're in control. Say goodbye to one-size-fits-all policies!

Cut to a stylized animation reel, showcasing different scenarios where people express their joy after saving money with the Name Your Price Tool.

ANIMATION REEL:

1. A YOUNG PARENT smiling, holding a baby and counting their savings.

2. A GROUP OF FRIENDS cheering, raising their glasses toward their lowered car insurance premiums.

3. AN ELDERLY COUPLE dancing in their living room, surrounded by flying dollar bills.

CUT BACK TO:

INT. LIVING ROOM - DAY

Jason and Lisa exchange another glance, their excitement growing.

VOICEOVER (V.O.)Progressive's Name Your Price Tool has helped millions of people save money while getting the coverage they need.

Jason grabs his phone from the coffee table and starts dialing a number.

INT. VIRTUAL PROGRESSIVE OFFICE - DAY

As the phone rings, the Progressive Agent smiles, ever ready to assist.

PROGRESSIVE AGENTThank you for choosing Progressive. We're ready to help

Progressive Name Your Price Tool TV commercial - Swag produced for Progressive was first shown on television on July 8, 2015.

Frequently Asked Questions about progressive name your price tool tv spot, 'swag'

Get to know the characters who make up our insurance team.

  • Flo. Flo is your always upbeat insurance expert with a love for ice cream and tacos.
  • Jamie. Flo's confident coworker, Jamie is full of surprises as he strives to help you get great coverage and prices.
  • Alan.
  • Mara.
  • Rodney.

Stephanie Courtney Stephanie Courtney (born February 8, 1970) is an American actress and comedian, best known for playing the advertising character Flo in television and radio commercials for Progressive Corporation beginning in 2008.

Arnold Worldwide Arnold Worldwide is the ad agency behind the hilarious and relatable Progressive insurance ads that show seminars on how not to become your parents.

actress Stephanie Courtney Flo (Progressive Insurance)

Flo
Flo, as portrayed by actress Stephanie Courtney
First appearance2008
Created byArnold Worldwide
Portrayed byStephanie Courtney

favoring or advocating progress, change, improvement, or reform, as opposed to wishing to maintain things as they are, especially in political matters: a progressive mayor.

Bill Glass Dr. Rick from the Progressive commercials is played by Bill Glass, an Arlington Heights native who performed in Chicago at Second City and ImprovOlympic.

Jon Hamm In “Old Flame,” Flo is having coffee with the rest of the Progressive crew when Jon Hamm pulls up. He immediately recognizes her. Flo, however, remembers him as a struggling actor who didn't know how much he could save in car insurance. Determined to rekindle their spark together, Jon asks Flo out.

Jon Hamm They met on a blind date!

Compare Providers

Best Advertising Agencies
CompanyWhy We Picked ItKey Strength
OgilvyBest OverallMassive one-stop agency that does it all
The O GroupBest for PrintBuilding luxury brands
Digital SilkBest for DigitalTotal focus on digital commerce growth

How much does Flo from Progressive make? According to reports, Courtney, who plays Flo in Progressive, earns $1 million each year for her role. Only a few other performers who appear in commercials get as much money as this. However, there's more to the story than that.

Specific economic policies that are considered progressive include progressive taxes, income redistribution aimed at reducing inequalities of wealth, a comprehensive package of public services, universal health care, resisting involuntary unemployment, public education, social security, minimum wage laws, antitrust ...

Progressive tense is any action that has a duration and includes a "to be" verb. For example, the statement "I am eating a hot dog" denotes that the subject is currently eating and has been for a longer duration of time.

Videos

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Actors

Actors who starred in Progressive Name Your Price Tool TV Spot, 'Swag'

Brad MacDonald photo
Peter Breitmayer photo
Stephanie Courtney photo
Agenices

Agenices of the Progressive Name Your Price Tool TV Spot, 'Swag'

Progressive Name Your Price Tool TV commercial - Swag
Arnold

Arnold is a multinational corporation that specializes in a wide range of products such as consumer goods, electronics, and industrial equipment. It is headquartered in New York City and has operation...

Products

Products Advertised

Progressive Name Your Price Tool
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