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Advertisers of the Pepsi TV Commercial Featuring Drew Brees and One Direction

Pepsi TV Commercial
Pepsi

PepsiCo, Inc., commonly known as Pepsi, is a multinational food and beverage corporation headquartered in Purchase, New York. Founded in 1898 by Caleb Bradham, Pepsi has since become one of the world'...

What the Pepsi TV Commercial is about.

Pepsi TV Commercial

In 2013, Pepsi released a new TV commercial featuring two of the biggest names in sports and music: Drew Brees and One Direction. The commercial was part of Pepsi's global "Live for Now" campaign, which aimed to promote living in the moment and enjoying life to the fullest.

The commercial starts with Drew Brees, the legendary quarterback of the New Orleans Saints, entering a convenience store to buy a Pepsi. As he walks around looking for his favorite drink, he notices One Direction, the popular British boy band, performing live inside the store. The band is playing their hit song "Live While We're Young" and all the patrons are singing and dancing along.

Brees decides to join in on the fun and begins to dance alongside the band and the rest of the crowd. As the party continues, One Direction member Harry Styles hands Brees a Pepsi. Brees takes a sip and the commercial ends with the message that with Pepsi, you can "Live for Now".

The commercial was a success, as it combined Pepsi's message of enjoying life with popular celebrities, making it a hit among fans of both sports and music. The campaign also included a social media component, where fans were encouraged to share their own "Live for Now" moments and photos on social media, creating a buzz around the campaign.

Overall, the Pepsi TV commercial featuring Drew Brees and One Direction was a fun and energetic promotion of the brand's message, bringing together two worlds of fandom in an enjoyable and memorable way.

Pepsi TV Commercial produced for Pepsi was first shown on television on October 15, 2012.

Song from commercial Pepsi TV Commercial Featuring Drew Brees and One Direction

"Live While We're Young" by One Direction

"Live While We're Young" is a song by the British-Irish boy band One Direction, released as the lead single from their second studio album, "Take Me Home," in 2012. The song was written by Savan Kotecha, Rami Yacoub, and Carl Falk, and produced by Yacoub and Falk.

Musical Style and Reception

The song is an uptempo pop track with rock undertones, featuring vocal harmonies, hand claps, and electric guitar riffs. It received generally positive reviews from music critics, who praised its catchiness and upbeat nature.

Lyrics and Meaning

The lyrics of the song revolve around the idea of living in the moment and enjoying life to the fullest while one is young. The song encourages listeners to let go of their worries and responsibilities and just have fun, with lines like "Let's go crazy, crazy, crazy 'til we see the sun" and "Tonight let's get some, and live while we're young."

In an interview with TigerBeat, One Direction member Harry Styles stated that the song is about having fun and not taking life too seriously, just enjoying oneself and being carefree.

Music Video and Commercial Success

The music video for "Live While We're Young" was directed by Vaughan Arnell and premiered on September 20, 2012. The video features the band members having a wild and playful time at a summer camp, engaging in activities like swimming, playing instruments, and having a food fight.

The song was a commercial success, reaching the top ten in several countries, including the UK, US, and Canada. It also broke the record for the most views within 24 hours on YouTube at the time of its release, with over 8 million views in its first day.

Frequently Asked Questions about pepsi tv commercial featuring drew brees and one direction

Pepsi Commercial: One Direction/Drew Brees (Video 2012) - IMDb.

This year for the Super Bowl we are excited to share that we are teaming up with Ben Stiller and Steve Martin for our new Pepsi Zero Sugar campaign!

In 2021, Brees signed with PointsBet as a brand ambassador and even gave Brees an equity stake. He has appeared in a series “Live Your Bet Life” commercials for PointsBet, which feature Brees doing things like climbing Mount Everest, deep sea fishing and flying to space on a rocket.

Since the first Super Bowl aired, Pepsi has purchased almost 100 ads, second only to Budweiser with 142, according to Wizard Pins. In 2021, Pepsi spent a record $1.96 billion on advertising, up 12% from 2020.

Cindy Crawford Recreates Her Iconic 1992 Pepsi Super Bowl Ad in New Music Video.

: Buzz in a Box This professional campaign titled 'Halloween' was published in Belgium in October, 2013. It was created for the brand: Pepsi, by ad agency: Buzz in a Box. This Outdoor medium campaign is related to the Soft Drinks industry and contains 1 media asset. It was submitted almost 10 years ago.

Ben Stiller is back as Derek Zoolander! The actor, 57, reprises his iconic Zoolander role in a new Super Bowl 2023 commercial for Pepsi Zero Sugar above.

The commercial apparently was being filmed at the Catatumbo River, an area that features many lightning strikes on a daily basis. UPDATE 10:58 a.m. ET: Brees says he wasn't struck by lightning. It was apparently a publicity stunt.

Drew Brees, (born January 15, 1979, Dallas, Texas, U.S.), American gridiron football quarterback who was one of the most prolific passers in National Football League (NFL) history and set numerous single-season and career passing records, including the all-time marks for pass completions, passing yards, and passing ...

As such, advertisers have typically used commercials during the Super Bowl as a means of building awareness for their products and services among this wide audience, while also trying to generate buzz around the ads themselves so they may receive additional exposure, such as becoming a viral video.

$7 million In 2023, a 30-second Super Bowl commercial costs a record-high average of $7 million, according to Forbes. In 2022, a 30-second commercial slot during the Super Bowl was $6.5 million, which was an increase from the $5.5 million asked for in 2021. Here were the prices in some recent previous years: 2020: $5.6 million.

Model Cindy Crawford Model Cindy Crawford, 55, just shared with her Instagram followers that she recreated her ~iconic~ Pepsi commercial for a really great cause. For the original commercial, which was filmed in 1992, Cindy would have been 29 at the time. And TBH, she doesn't look a day over it.

Videos

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Agenices

Agenices of the Pepsi TV Commercial Featuring Drew Brees and One Direction

Pepsi TV Commercial
BBDO

BBDO is a global advertising agency with a rich history and proven track record of success. Founded in 1891, BBDO has grown to become one of the largest advertising agencies in the world, with over 15...

Pepsi TV Commercial
Firstborn

Firstborn is a digital company that specializes in creating innovative and engaging experiences for brands. The company was founded in 1997 and is based in New York City. Firstborn is renowned for its...

Pepsi TV Commercial
OMD

OMD (Optimum Media Direction) is a global media agency with a presence in over 100 countries. The company was founded in 1991 and is headquartered in London, UK. OMD offers a wide range of services, i...

Pepsi TV Commercial
TBWAChiatDay

TBWAChiatDay is a global advertising agency known for its creative and innovative approach to marketing and advertising. The company was founded in 1970 in New York City by Jay Chiat, and it has since...

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