DraftKings is a well-known company that operates in the daily fantasy sports and online sports betting industry. The company was founded in 2012 and has since grown to become one of the leading platfo...
DraftKings is a popular online sports betting platform that offers tons of fantasy football games. To spice up its offerings, DraftKings launched a new TV spot titled 'Real People, Real Winnings.'
The commercial features several enthusiastic fans celebrating their winnings after playing DraftKings fantasy football. They appear blissful, hugging themselves, and high-fiving their friends. The fans include middle-aged men, young women, and older men, signaling that fantasy football is not for a specific age bracket, but for anyone who loves sports.
'Real People, Real Winnings' dwells on the notion that every fantasy football fan on DraftKings can become a winner. The TV spot assures fans that they too can enjoy the thrill and excitement of fantasy football and win real money. Amidst the celebration, the spot also maintains a sense of humbleness, noting that any fan can play and win, which is what makes DraftKings' community stand out.
The commercial's soundtrack is an upbeat, jubilant song that creates a celebratory atmosphere fitting for the scene. The camera work is also impressive, highlighting the fans' emotions when they realize they have instantly become richer.
Overall, 'Real People, Real Winnings' is a captivating ad that showcases DraftKings as a reliable gaming platform that offers real payouts. It's an appeal to sports lovers who seek to create their winning teams and make money on their predictions. The commercial is attention-grabbing, memorable, and inspires confidence in DraftKings while setting the stage for the excitement and anticipation of fantasy football season.
DraftKings Fantasy Football TV commercial - Real People, Real Winnings produced for DraftKings was first shown on television on August 13, 2015.
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DraftKings In-House is the internal creative agency of DraftKings, a sports betting and fantasy sports company based in Boston, Massachusetts. The DraftKings In-House team is responsible for conceptua...