What the Signet Jewelers Ever Us Collection TV commercial - Shes the Reason: February is about.
Signet Jewelers' Ever Us Collection TV Spot, 'She's the Reason: February' is a heartwarming advertisement that celebrates the love and appreciation we have for the special people in our lives. The commercial is part of the company's ongoing campaign that highlights the beauty and significance of their Ever Us Collection, which features two diamonds set in a symbolic infinity design.
The advertisement opens to a couple, a man and a woman, sitting on a park bench on a snowy day. The man seems nervous and fidgety, while the woman looks at him with a curious gaze. Suddenly, the man stands up and pulls out a small box from his coat pocket. He opens the box, revealing two rings set with Ever Us diamonds.
The woman is surprised and delighted as she realizes what's happening. The man explains that he wanted to give her something special to celebrate their relationship, and the Ever Us Collection seemed like the perfect choice. He then puts one of the rings on her finger and slips the other on his finger, and they embrace each other warmly.
The commercial perfectly captures the essence of Ever Us Collection and its symbolism of two diamonds representing two people in a loving relationship. It showcases the importance of relationships and how they can be strengthened with an everlasting expression of love. The advertisement also effectively markets the collection, as it highlights the quality, beauty, and significance of the diamonds that make up the Ever Us Collection.
Overall, the Signet Jewelers' Ever Us Collection TV Spot, 'She's the Reason: February' is an excellent example of how commercials can evoke emotions and connect with viewers on a personal level. The advertisement showcases the power of the Ever Us Collection to strengthen relationships and create moments of love and joy.
Signet Jewelers Ever Us Collection TV commercial - Shes the Reason: February produced for
Signet Jewelers Limited
was first shown on television on February 6, 2017.
Frequently Asked Questions about signet jewelers ever us collection tv spot, 'she's the reason: february'
Ratner Group
Ratner Group changes its name to Signet Group. The new name was one of many changes: Ratners stores were converted to H. Samuel signage, and the company began restructuring, including selling a number of operations and closing some 300 stores. Jared the Galleria of Jewelry launches, and with it, the superstore format.
Signet Jewelers
Formerly | Ratner Group (1949–1993) Signet Group plc (1993–2008) |
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Industry | Retail |
Founded | 1949 |
Headquarters | Hamilton, Bermuda (domicile) Akron, Ohio, US (headquarters) |
Key people | Todd Stitzer (chairman) Virginia Drosos (CEO) Joan Hilson (CFO) |
Signet Jewelers is the parent company of Kay Jewelers, Zales, Jared, Banter by Piercing Pagoda, and Diamonds Direct in the United States, Blue Nile, JamesAllen.com, Rocksbox, and Peoples Jewellers in Canada, and H. Samuel and Ernest Jones in the United Kingdom.
Signet Jewelers company history timeline
Leslie Ratner opened up a jewelry shop in Richmond, Surrey, England, in 1949. By 1970, Ratners had grown to 100 stores.
Signet Jewelers on Thursday announced a $175 million settlement of long-running gender bias litigation, resolving claims on behalf of 68,000 female Sterling Jewelers employees that the retailer paid women less and promoted them less often than men.
What is a signet ring? Originating from the Latin word “signum” meaning “sign”, signet rings originated amongst religious leaders and Pharaohs. These rings were used to mark and seal documents by pressing the face which were historically marked with a unique family crest, into hot wax.
Some of the earliest signet rings come from Ancient Egypt and are approximately 4000 years old. The Egyptians used signet rings to declare the social status or political/religious role of the wearer. These rings could be made from any number of different metals.
Signet Jewelers on Thursday announced a $175 million settlement of long-running gender bias litigation, resolving claims on behalf of 68,000 female Sterling Jewelers employees that the retailer paid women less and promoted them less often than men. The settlement averts a Sept.
These rings are typically made of gold or silver and feature a large face on the top of the ring. In the same place you'd expect to find diamonds on an engagement ring, signet rings traditionally showcased the wearer's monogram or family crest, and were even used to sign legal documents.
Many people wear or own signet rings today. They are expressions of individuality and fashion statements, sometimes they are even family heirlooms.
Wearing a signet ring is a centuries-old tradition and is seen as a symbol of status and family lineage. The ring typically bears the family's crest or coat of arms, which is used to authenticate documents or seals. Signet rings are often worn on the little finger of the right hand.
It's all about pride. Your family might not have a ring handed down through generations. You might not even have a crest or a seal that you're aware of. But there's something about displaying your lineage with pride that is of endless appeal to the modern British man, and the signet ring is the perfect way to do it.