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Microsoft Surface RT TV commercial
Microsoft Surface

Microsoft Surface is a line of personal computers, laptops, tablets, and interactive whiteboards designed and produced by Microsoft. The Surface brand was first introduced in 2012 and has since then b...

What the Microsoft Surface RT TV commercial is about.

Microsoft Surface RT TV commercial

In 2013, Microsoft released a TV spot promoting their new Surface RT tablet. The ad was designed to showcase the device's capabilities and highlight its unique features.

The TV spot opens with a woman sitting in a coffee shop, typing away on her Surface RT tablet. As she finishes her work, she casually snaps off the keyboard and swipes her way through various apps. The camera zooms in on the tablet's sleek design before cutting to a shot of the Surface RT being docked into a stand.

From there, the ad shifts to a young boy playing a game on the Surface RT while sitting on the couch. The tablet's crystal-clear display and powerful processing speed are on full display as he navigates his way through the game's fast-paced action.

The TV spot then takes a comedic turn as a group of dancers uses the Surface RT to choreograph a routine in a studio. The tablet's innovative touch-screen technology takes center stage as they use it to play music and manipulate video footage.

Finally, the ad concludes with a montage of people using the Surface RT in different settings. From a woman typing on a plane to a group of friends watching a movie in a backyard, the tablet's versatility and portability are prominently featured throughout.

In all, the Microsoft Surface RT TV spot was an effective way to introduce consumers to the new tablet and showcase its unique features and capabilities, highlighting its flexibility and adaptability across a range of settings and tasks.

Microsoft Surface RT TV commercial produced for Microsoft Surface was first shown on television on May 12, 2013.

Frequently Asked Questions about microsoft surface rt tv spot

Surface (2012 tablet)

The original Surface RT with Touch Cover attached
DeveloperMicrosoft
Product familyMicrosoft Surface
TypeHybrid tablet
Release dateOctober 26, 2012

Microsoft's Surface RT is a Windows tablet that has decent battery life and runs Microsoft Office and Windows Store applications.

yes, in both machines enable "projecting to this pc" with the most permissive options, see attached image, do this in your surface and in your notebook or pc. Then win + k or win "connect to a wireless display" try to connect in any of both directions, from your surface pro to your pc or vice-versa.

Things You Should Know

  1. Purchase a Mini DisplayPort to HDMI or USB-C to HDMI adapter. Make sure the TV is turned on.
  2. Connect one HDMI end to the TV port and one end to the adapter.
  3. To connect wirelessly, purchase a Microsoft Wireless Display Adapter and plug the cables into the proper port.

Support lifecycle Users must have updated to Windows RT 8.1 which continued receiving support until the dates mentioned below. Mainstream support for Windows RT 8.1 ended on January 9, 2018, and extended support for Windows RT 8.1 ended on January 10, 2023.

Windows 8.1 Update If you're running Windows RT 8.1, you don't need to do anything to get this update. It's free, and you'll get it automatically from Windows Update over the next few weeks. If you aren't running Windows RT 8.1 yet, get that update first.

Windows RT is an operating system for tablets that does not allow users to install traditional desktop software written for Windows PCs. Windows 8 runs on both traditional desktops and laptops, as well as "hybrids" - touchscreen PCs that can be used as tablets or laptops.

Make sure this ghost screen is set to 'Extended Display'. Then in your Remote Monitor app on your main computer/laptop, select your second 'ghost' monitor in the drop down menu at the top right and VOILA! you will see your ghost monitor extended onto the Surface Screen.

I would like to connect my Nintendo switch to my surface as a external monitor, is this possible? Yes. The drawback with these is that there is lag and may not be very good for gameplay so I wouldn't recommend this approach.

Connect to a screen wirelessly (casting)

  1. On your Surface, select action center in the taskbar or swipe in from the right edge of the screen.
  2. Select Connect. In the list of displays and adapters, select the name of the wireless display or adapter that you want to connect to.

When you're ready, here's how to set it up:

  1. Plug one end of the video cable into the port on the external screen. Make sure that your TV, monitor, or projector is turned on.
  2. Connect the other end of the cable to the video adapter.
  3. Connect the adapter to your Surface.

On the Surface tablet, download and install the Microsoft Wireless Display Adapter app. It's free on the Microsoft Store. Connect the HDMI end of the Microsoft Wireless Adapter into an HDMI port on the TV. Connect the USB end of the adapter into a USB charging port on the TV.

Videos

Watch Microsoft Surface RT TV Commercial

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Actors

Actors who starred in Microsoft Surface RT TV Spot

Dave B. Mitchell photo
Agenices

Agenices of the Microsoft Surface RT TV Spot

Microsoft Surface RT TV commercial
Carat

Carat is a global marketing agency that specializes in media planning and buying. It was founded in 1968 and has since grown to become one of the largest media agencies in the world. The company opera...

Microsoft Surface RT TV commercial
EP+Co.

EP+Co. is a full-service advertising agency based in Greenville, South Carolina. Founded in 1986, the company has a rich history of creating compelling campaigns for a wide range of clients across var...

Products

Products Advertised

Microsoft Surface Surface RT
TV commercials

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