As delivery drivers became difficult to find, the company began a massive promotion to shift more orders to that channel, giving customers $3 “carryout tip” that they can use toward their next order.

Domino's is giving away Surprise Free menu items such as Hand Tossed Pizzas, Boneless Chicken, Handmade Pan Pizzas, Stuffed Cheesy Bread, Crunchy Thin Crust Pizzas and Chocolate Lava Crunch Cakes to randomly selected delivery customers who order online now through Nov.

2 Medium 1-Topping Pizzas, 2 Liter Coke, 16-Piece Parm Bread Bites and an Order of Cinna Stix.

Domino's mind ordering app is a new immersive experience which places “test subjects” inside Hawkins National Lab in Hawkins, Indiana – transporting them to the center of “Stranger Things” in 1986.

Along with making their pizzas better quality, the company focused on integrating technological advances into their business. A large factor in the company's success is its implementation of modern technology into their food ordering system. Domino's considers itself much more than just a pizza-making business.

Domino's Pizza uses both organic and paid searches to increase its brand's presence on search engines. And the company is ahead of its times when it comes to marketing online. In terms of search engine marketing, the company gained massive sales success using paid search.

Domino's delivery customers who order online are eligible to receive a Surprise Free. Domino's will notify each customer who is randomly selected for a Surprise Free through their order confirmation page and in their order confirmation email.

The $7.99 carryout deal is now only available to order online. Not only has the carryout deal changed to online ordering, but the $5.99 Mix & Match deal is now more expensive when you order it for delivery. Each item will cost $1 more when ordered for delivery, so it's more like the $6.99 Mix & Match deal.

Fans can choose two more of the following menu items for just $5.99 each - medium two-topping pizzas, Bread Twists, salads, Marbled Cookie Brownies, Specialty Chicken, Oven Baked Sandwiches, Stuffed Cheesy Bread, eight-piece orders of boneless chicken wings or pasta in a dish.

The number itself is visible on the side of his van during the show as 805-45-pizza (or 805-457-4992). If you call it in real life, you'll get a recording of Argyle, who gives his opening line before interrupting himself to explain a ridiculously complicated order to a coworker.

Stranger Things fans were surprised to hear Argyle's voice when they dialed the Pizza Surfer's number. No, the "dude" isn't on the line, but a pre-recorded message by Argyle plays at the other end of the call. It goes: “Surfer Boy Pizza, this is Argyle speaking.

Domino's main competitive advantage has always been the ability to deliver pizza quickly. In order to implement fast service, however, the company had to rely heavily on frozen, pre-made ingredients. This allowed employees to assemble pizza in record times, but it also had a negative effect on quality.