Colgate-Palmolive is a global consumer products company that specializes in producing and distributing a wide range of household, healthcare, and personal care products. The company is known for its o...
Colgate Optic White High Impact TV Spot, 'Cuatro tonos más blanco' con Leslie Grace is a Spanish-language commercial directed at the Latin American market. The commercial features Leslie Grace, a popular Dominican-American singer, songwriter, and actress, who has been selected as the brand ambassador for Colgate Optic White High Impact.
The commercial showcases Leslie's admirable smile, which she asserts is the result of using Colgate Optic White High Impact toothpaste. The commercial illustrates how this toothpaste is effective in providing a bright and stunning smile to its users, as well as offering a whitening effect that is four times stronger than leading toothpaste brands.
The TV spot opens with Leslie Grace's glamorous smile, catching the viewer's attention immediately. The singer then goes on to explain how Colgate Optic White High Impact toothpaste has helped her attain her smile's signature radiance. Throughout the commercial, Leslie demonstrates the toothpaste's effectiveness, pointing out how her teeth glimmer in the reflection and how her smile inspires confidence in her fans.
The ad ends with Leslie Grace confidently urging users to try out Colgate Optic White High Impact toothpaste for themselves, promising that they, too, will achieve a bright and radiant smile. The commercial effectively highlights the features and benefits of this toothpaste using a relatable and engaging brand ambassador, making it an effective tool in the brand's marketing campaign.
In conclusion, Colgate Optic White High Impact TV Spot, 'Cuatro tonos más blanco' con Leslie Grace is an engaging ad that seeks to promote its brand's whitening toothpaste. The commercial effectively captures the attention of its target market, using a popular influencer to present its message clearly and relatably.
Colgate Optic White High Impact TV commercial - Cuatro tonos más blanco con Leslie Grace produced for Colgate was first shown on television on March 31, 2019.
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Red Fuse Communications is a global advertising agency that was founded in 2012 and is headquartered in New York City. The agency provides a wide range of advertising services to its clients, includin...