Colgate-Palmolive is a global consumer products company that specializes in producing and distributing a wide range of household, healthcare, and personal care products. The company is known for its o...
The Colgate Optic White Renewal TV spot titled "Nombrar a tu hija" is a heartwarming and emotional commercial that tells the story of a mother who is introducing her newborn baby girl to her family via video call. As the family members take turns looking at the baby on the screen, the mother begins to share her daughter's name. However, it's clear that the name she has chosen is not easy for her family to pronounce, leading to some confusion and mispronunciations.
As the commercial progresses, the mother begins to have doubts about her decision, wondering if maybe she had chosen a name that was too hard to say. But then, her partner reminds her of the meaning behind the name and how much it embodies their hopes and dreams for their daughter.
Then comes the twist - it turns out that the name the mother has chosen is actually the word "smile" in various languages. This is where the Colgate Optic White Renewal toothpaste comes in - the idea is that a bright, beautiful smile is the best name you can give your child, and the toothpaste can help you achieve that.
Overall, this TV spot is a touching and effective way to promote Colgate's new product, while also using the power of storytelling to tug at viewers' heartstrings. The message is clear - a beautiful smile is a gift you can give your child, and Colgate Optic White Renewal can help you achieve it.
Colgate Optic White Renewal TV commercial - Nombrar a tu hija produced for Colgate was first shown on television on April 5, 2021.
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