What the Selsun Blue TV commercial - Este chico is about.

Title: Selsun Blue TV Spot: "Este Chico"

Introduction:In the ever-competitive world of advertising, Selsun Blue, the well-known brand specializing in anti-dandruff shampoos, has captivated audiences with its thought-provoking and visually stunning television commercials. One such commercial, titled "Este Chico," stands out as a prime example of Selsun Blue's creative prowess. This captivating TV spot not only showcases the effectiveness of their product but also delves into the emotional journey of a young boy battling dandruff. Let's dive into the world of "Este Chico."

Body:The television commercial opens with a young boy standing alone in front of a bathroom mirror, his face revealing a sense of dejection and insecurity. As the camera zooms in on his restless eyes, the viewer is instantly drawn into his world. Soft piano music begins to play, setting a serene and introspective mood.

The narrator's voiceover begins, narrating in a gentle yet empathetic tone. He acknowledges the boy's struggle, lending a compassionate ear to his concerns. The narrator addresses the boy directly, using comforting and inclusive language that touches the viewers' hearts.

The camera pans to a close-up of the boy's scalp, revealing the scattered white flakes that have plagued him. This symbolic representation of his inner turmoil aptly conveys the emotional weight that dandruff carries.

As the commercial progresses, the tone shifts from somber to hopeful. The camera reveals a bottle of Selsun Blue, strategically placed next to the boy's reflection in the mirror. A subtle glimmer of hope sparkles in his eyes, hinting at the possibility of a solution.

A stunning transformation takes place as the boy begins using Selsun Blue. The camera showcases the product's lathering action, highlighting its effectiveness in combatting embarrassing dandruff. The visual narrative captures the boy's journey towards regaining his self-confidence.

The music swells with a crescendo as the commercial nears its climax. Images of the boy engaging in activities he previously avoided, such as playing soccer or socializing with friends, flash across the screen. Each frame showcases his newfound joy, as if a weight has been lifted from his shoulders.

The final shot features the boy looking directly into the camera, his smile radiant with newfound confidence. The commercial concludes with the brand's tagline, "Selsun Blue: Say goodbye to dandruff, and hello to a more confident you!"

Conclusion:Selsun Blue's TV spot, "Este Chico," beautifully captures the emotional journey of a young boy struggling with dandruff. Through its visually compelling storytelling and empathetic tone, the commercial successfully conveys the detrimental impact of dandruff on one's self-esteem. By showcasing the transformative power of Selsun Blue, the commercial offers hope to those facing similar challenges, encouraging them to embrace a more confident version of themselves. In a world inundated with advertising, "Este Chico" stands out as a remarkable depiction of the human experience, leaving a lasting impact on the viewer's mind.

Selsun Blue TV commercial - Este chico produced for Selsun Blue was first shown on television on January 29, 2017.