TRESemmé is a well-known hair care brand that has been in the business for over 70 years. The brand's main focus is to provide salon-quality results to its customers at an affordable price. TRESemmé w...
TRESemmé, the popular hair care brand, has recently released a new TV spot titled 'Trabaja tu estilo' (Work Your Style), promoting its Keratin Repair range of products. The 30-second ad features several women with different hair textures and styles, showcasing the versatility of the Keratin Repair range.
The TV spot starts with a shot of a woman holding a bottle of TRESemmé Keratin Repair Shampoo. She speaks in Spanish, saying, "Trabajo en una oficina, soy una apasionada de mi trabajo, pero mi cabello...bueno, mi cabello no siempre está dándome la confianza que necesito." (I work in an office, I am passionate about my work, but my hair...well, my hair is not always giving me the confidence I need). This sets the tone for the rest of the advertisement, as it highlights the common hair struggles that women face in their daily lives.
The ad then cuts to various women working on their hair using the TRESemmé Keratin Repair range. We see a woman with curly hair using the TRESemmé Keratin Repair Conditioner, a woman with wavy hair using the TRESemmé Keratin Repair Mask, and a woman with straight hair using the TRESemmé Keratin Repair Serum. The products are shown to smooth, nourish, and repair hair, regardless of the texture or style.
Throughout the TV spot, we see close-up shots of women working on their hair, using different techniques and tools. The ad is shot in a way that celebrates the diversity of hair types and styles, while also featuring the product range's benefits.
Towards the end of the ad, we see the women flaunting their styled hair confidently, with the tagline 'Trabaja tu estilo' (Work your style) flashing across the screen. This encourages women to embrace their individuality and work with their hair to create the styles that make them feel confident.
Overall, the TRESemmé Keratin Repair TV spot, 'Trabaja tu estilo', is a perfect representation of the brand's commitment to providing hair care products that work for all hair types. It celebrates the diversity of hair textures and styles, while also promoting self-confidence and individuality.
TRESemmé Keratin Repair TV commercial - Trabaja tu estilo produced for TRESemmé was first shown on television on January 18, 2021.
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