What the Dole Fruit Bowls TV commercial - Drain It or Drink It is about.

Title: Dole Fruit Bowls TV Spot, 'Drain It or Drink It'

Introduction:Dole Fruit Bowls, a popular brand known for its deliciously refreshing fruit snacks, recently launched a captivating television commercial that left viewers both entertained and craving a bowl of juicy goodness. Titled 'Drain It or Drink It,' this advertisement takes a unique and imaginative approach to showcase the exciting range of flavors and options that Dole Fruit Bowls have to offer. Let's dive into the details and explore the creativity behind this engaging TV spot.

Synopsis:The TV spot begins with a surreal scene, where a room is filled with floating fruit bowls. Each bowl is suspended mid-air, showcasing an array of vibrant fruits like succulent peaches, mouth-watering pineapple chunks, tantalizing mandarin oranges, and more. This fantastical setting immediately captures the attention of viewers, arousing their curiosity about what is to come next.

As the camera pans through the room, an animated fruit character emerges, portraying a charming and mischievous personality. The character tempts the viewers by offering them a choice: to either drain the juicy liquid from the fruit bowls or drink it all in one go. This interactive element adds an element of fun to the commercial, encouraging viewers to engage with the brand in a playful manner.

The scene transitions into a delightful spectacle as people, young and old, come forward to make their decisions. Slow-motion shots capture every detail of the participants as they passionately express their choice. Some opt to sip the delicious nectar from their fruit bowls, relishing every drop and savoring the intense flavors that burst into their senses. Others choose to drain the bowl, revealing the meticulously cut fruit packed inside.

As the participants enjoy their chosen method, the commercial showcases mouth-watering close-up shots of the Dole Fruit Bowls. The vibrant colors and the succulent texture of the fruit make it impossible for the viewers to resist the urge to grab a bowl for themselves. Throughout the spot, the animated fruit character cheerfully encourages viewers to join in the fun and experience the delightful taste explosion awaiting them.

The commercial concludes with a voiceover, delivering the brand's tagline, "Dole Fruit Bowls: Choose your way to enjoy." This simple yet powerful statement highlights the brand's commitment to providing consumers with versatile options, allowing them to personalize their fruit-snacking experience.

Conclusion:The Dole Fruit Bowls TV Spot, 'Drain It or Drink It' stands out with its inventive and whimsical approach to showcasing the brand's delicious range of fruit bowls. This commercial engages viewers through its interactive concept, compelling visuals, and enticing close-up shots that emphasize the enticing flavors packed inside each bowl. Through this captivating advertisement, Dole Fruit Bowls not only tempts viewers to indulge in their tasty treats but also succeeds in creating a lasting impression of their commitment to quality and variety. So, the next time you come across a Dole Fruit Bowl, remember, you have the power to either drain it or drink it - either way, a mouthful of fruity delight awaits!

Dole Fruit Bowls TV commercial - Drain It or Drink It produced for Dole was first shown on television on April 19, 2015.