The Real Cost is a youth tobacco prevention campaign by the United States Food and Drug Administration (FDA). The campaign aims to educate young people about the harmful effects of using tobacco produ...
The Real Cost TV Spot 'School Dance' is an impactful public service announcement that highlights the dangers of smoking and the impact it has on the lives of young people. The advertisement focuses on a high school dance in which a group of teenagers are smoking outside the school gym. However, one of the students, a young woman, chooses not to smoke and instead heads inside to enjoy the dance with friends.
The message of the TV spot is that smoking can have a devastating impact on an individual's health, including the long-term risk of lung cancer and other diseases. It also showcases that smoking can negatively impact a teenager's social life by keeping them away from enjoyable activities like social events and sports.
The Real Cost TV Spot uses creative visuals and inspiring music to convey its message and make it more memorable. The ad also provides helpful resources to people who are trying to quit smoking, including a phone number and website link.
Overall, The Real Cost TV Spot 'School Dance' is an effective and impactful public service announcement that drives home the dangers of smoking and encourages young people to make healthier choices for themselves and their future.
The Real Cost TV commercial - School Dance produced for The Real Cost was first shown on television on April 3, 2016.
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