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Zurich Insurance Group TV commercial - Partnership
Zurich Insurance Group

Zurich Insurance Group, commonly known as Zurich, is a leading global insurance company with a rich history and a strong presence in the financial services industry. Headquartered in Zurich, Switzerla...

What the Zurich Insurance Group TV commercial - Partnership is about.

Zurich Insurance Group TV commercial - Partnership

In the Zurich Insurance Group TV spot titled 'Partnership', viewers are taken on an inspiring journey that showcases the essence of collaboration and trust. The star of the advertisement is none other than acclaimed British professional golfer, Justin Rose.

The commercial begins with a captivating aerial shot of a lush green golf course, bathed in golden sunlight. The camera then zooms in on Justin Rose as he stands confidently on the fairway, preparing to take his shot. Brimming with determination, Rose effortlessly drives the ball towards the hole, demonstrating his exceptional prowess on the course.

As Rose's shot soars through the air, the scene transitions to a bustling cityscape. The focus shifts to Zurich Insurance Group, a global leader in the insurance industry. Through a series of expertly crafted shots, the commercial highlights the diverse range of insurance services offered by Zurich and its commitment to enhancing partnerships.

The narrative delves into the importance of trust and collaboration between Zurich and their clients. It highlights the message that they are more than just an insurance provider; they are steadfast partners, always ready to support their customers in times of need.

Throughout the TV spot, Justin Rose's unwavering determination and focus mirror Zurich's commitment towards their clients. The commercial effectively combines the world of professional golf with the corporate world, showcasing the parallels between Rose's precision on the course and Zurich's dedication to their customers.

The energy and excitement of the ad are further intensified by the empowering soundtrack that accompanies the visuals. It adds an emotional depth to the commercial, resonating with viewers and leaving a lasting impression.

As the commercial draws to a close, the camera pans out, revealing the Zurich Insurance Group logo alongside Justin Rose, reinforcing the connection between the corporation and their ambassador. The tagline "Partnership. It's in our nature" appears, leaving viewers with a sense of assurance and confidence in the brand.

In this captivating TV spot, Zurich Insurance Group manages to effectively portray their core values of trust, collaboration, and dedication through the power of partnership. By featuring Justin Rose's remarkable talent and linking it to Zurich's unwavering commitment, the spot leaves audiences both inspired and assured of the company's exceptional insurance services.

Zurich Insurance Group TV commercial - Partnership produced for Zurich Insurance Group was first shown on television on April 24, 2020.

Frequently Asked Questions about zurich insurance group tv spot, 'partnership' featuring justin rose

Horschel, Morikawa and Theegala will wear the Zurich logo on their left sleeves, while Valenzuela will wear the logo on the front of her hat, the company said. Valenzuela earned her full-time LPGA card in 2020 and had two top-10 finishes in the 2022 season.

The 160-man field is split into 80 two-man teams, with the top 80 available in the PGA Tour rankings getting to pick their playing partner and all involved having to either hold PGA Tour playing status or get chosen as a sponsor's exemption.

Collin Morikawa Collin joined the Zurich Golf Ambassador team in 2020 and quickly proved himself to be a star on the PGA TOUR. He has secured five PGA TOUR wins including two majors (the PGA Championship and The Open Championship), plus one international win - the DP World Tour Championship.

The Zurich Classic tries to adopt several aspects of team golf as the field is comprised of 80 teams of two that will compete in rounds featuring two different formats. The first and third rounds will be four-ball rounds while the second and fourth rounds will be alternate shot, also known as foursomes.

The Zurich Classic will employ an alternating-round of four-ball and foursomes. Teams will begin in the four-ball format in Round 1 and utilize it again in Round 3 while foursomes - commonly referred to as alternate shot - will be used in Rounds 2 and 4.

Top Brands Sponsoring Golf - As of May 2022

  • Rolex is the top sponsor for golf, with a total of 14 sponsorship deals.
  • Acushnet company; FootJoy; Titleist became the second-largest sponsor for golf, with 13 sponsorship deals.
  • Nike and Callaway also have significant sponsorships in golf.

The 160-man field is split into 80 two-man teams, with the top 80 available in the PGA Tour rankings getting to pick their playing partner and all involved having to either hold PGA Tour playing status or get chosen as a sponsor's exemption.

One member of each team is initially chosen via the Tour priority rankings, and his partner must either be a PGA Tour member or earn entry through a sponsor exemption. The stroke play format was alternate shot (foursome) in the first and third rounds and better ball (fourball) for the second and fourth rounds.

Zurich Classic 2023: Format The Zurich Classic is a team stroke play event and sees pairs battle it out over four rounds in two different formats. The field will compete in better ball (fourball) rounds on the first and third days and then alternate shot (foursome) for the second and fourth rounds.

One member of each team is initially chosen via the Tour priority rankings, and his partner must either be a PGA Tour member or earn entry through a sponsor exemption. The stroke play format was alternate shot (foursome) in the first and third rounds and better ball (fourball) for the second and fourth rounds.

Two players form a team and hit alternate shots at each hole until they hole out. One player tees off at the even holes and one on the odd holes. Handicap allowance is half of the combined total of both players. Played to strict rules of matchplay golf!

For a Top 10 guy, you're looking north of $3 million and getting close to eight figures for the most marketable players in the world. For this deal, a player will be obligated to, on average, commit to giving a company three to four appearance/promotional days per year.”

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Agenices of the Zurich Insurance Group TV Spot, 'Partnership' Featuring Justin Rose

Zurich Insurance Group TV commercial - Partnership
Universal McCann (UM)

Universal McCann (UM) is a global media agency that provides marketing and advertising services to help clients future-proof their businesses. The company was founded in 1999 and has its headquarters...

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