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Kelley Blue Book Price Advisor TV commercial - Clear
Kelley Blue Book

Kelley Blue BookKelley Blue Book (KBB) is a California-based automotive research and valuation company that has been providing accurate and up-to-date vehicle pricing and information since its foundin...

What the Kelley Blue Book Price Advisor TV commercial - Clear is about.

Kelley Blue Book Price Advisor TV commercial - Clear

Title: Kelley Blue Book Price Advisor TV Spot - 'Clear'

[Opening shot]The camera swoops down on a sleek, shiny car parked on a bustling street. The sun glistens off its polished exterior, giving it an ethereal glow. A voiceover begins, accompanied by soft, uplifting music.

[Voiceover]Narrator: "Introducing the Kelley Blue Book Price Advisor. Making car buying clearer than ever before."

[Scene transition]The camera zooms in on the car's dashboard, where a vibrant display of colorful graphics appears. The dashboard transforms into a virtual screen, showcasing various car models with their corresponding prices and ratings.

[Voiceover]Narrator: "With our advanced technology, the Kelley Blue Book Price Advisor provides you with accurate insights into the true market value of any car you're interested in."

[Scene transition]The camera cuts to a bustling dealership floor, filled with excited car shoppers, salespeople, and rows of gleaming vehicles.

[Voiceover]Narrator: "No more confusion. No more haggling. Just clear, transparent pricing right at your fingertips."

[Scene transition]The camera pans across a group of people passionately discussing cars, their faces reflecting excitement and satisfaction.

[Voiceover]Narrator: "Join the millions of satisfied customers who have made confident car-buying decisions with the Kelley Blue Book Price Advisor."

[Scene transition]The camera focuses on a smiling couple picking up their newly-purchased car from a dealership, surrounded by cheers and applause.

[Voiceover]Narrator: "Clear pricing. Confident choices. Experience the power of the Kelley Blue Book Price Advisor today."

[Closing shot]The camera zooms out, capturing the happy couple driving off into the sunset, their car blending seamlessly with the surroundings.

[Voiceover]Narrator: "Kelley Blue Book - empowering you to make the best car-buying decisions."

[End screen]The Kelley Blue Book logo appears on screen, accompanied by the tagline: "Clear pricing. Confident choices."

[Fade to black]

This TV spot for the Kelley Blue Book Price Advisor captures the essence of clarity and transparency when it comes to buying a car. By showcasing the power of technology and accurate market insights, the commercial aims to make viewers feel confident in their car-buying decisions. The energetic visuals, passionate discussions, and satisfied customers highlight the positive impact of using the Kelley Blue Book Price Advisor. Ultimately, this commercial aims to inspire viewers to trust in the Kelley Blue Book and experience the joy of car-buying made simple and clear.

Kelley Blue Book Price Advisor TV commercial - Clear produced for Kelley Blue Book was first shown on television on May 14, 2018.

Frequently Asked Questions about kelley blue book price advisor tv spot, 'clear'

The term “Blue Book Value” refers to the value of a vehicle by a guide known as the Kelley Blue Book. The guide not only lists the value of new vehicles, but it also lists used car values. Since the 1920s, the Kelley Blue Book has served as a standard within the auto industry in the United States.

“Fair” condition means that the vehicle has some cosmetic defects that require repairing and/or replacing and requires some mechanical repairs. The paint and bodywork may require refinishing and body repair. The engine compartment has leaks and may require a tune up. This vehicle may have some repairable rust damage.

The best ways to determine a car's worth is by using valuation guides like Kelley Blue Book and looking at live prices online and at dealerships. It's vital to know a car's value before you start any transaction to sell, trade in, buy or refinance a vehicle.

There are several different ways you can get the book value of your vehicle, including:

  1. Kelley Blue Book.
  2. J.D. Power.
  3. Edmunds.
  4. Car and Driver.
  5. Autotrader.

A “good” vehicle will need some reconditioning to be sold at retail. Most consumer owned vehicles fall into this category. Fair – condition means that the vehicle has some mechanical or cosmetic defects and needs servicing but is still in reasonable running condition.

According to the Internal Revenue Service, a FMV is an estimate of the sales amount that a private seller and buyer would agree to for a vehicle. In contrast, a trade-in value is what a dealership would offer.

Traditionally, any value under 1.0 is considered desirable for value investors, indicating an undervalued stock may have been identified. However, some value investors may often consider stocks with a less stringent P/B value of less than 3.0 as their benchmark.

For example, you purchase a car. At the end of the year, the car loses value due to depreciation. Its book value is its original cost minus depreciation. When you purchase an asset, you must record it at its book value in your small business accounting books.

Used - Acceptable: All pages and the cover are intact, but shrink wrap, dust covers, or boxed set case may be missing. Pages may include limited notes, highlighting, or minor water damage but the text is readable.

"Very Good: A book that does not look new and has been read but is in excellent condition. No obvious damage to the cover, with the dust jacket (if applicable) included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins.

DCF is the most widely accepted method to calculate the fair value of a company. It is based on the premise that the fair value of a company is the total value of its future free cash flows (FCF) discounted back to today's prices. FCF is the company's incoming cash flows less its cash expenses.

To determine the fair value of a product or financial investment, an individual or business may look at actual market transactions for similar assets, estimate the expected earnings of the asset, and determine the cost to replace the asset.

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Kelley Blue Book Price Advisor TV commercial - Clear
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