Gillette is a well-known company that specializes in the manufacturing and distribution of grooming products, particularly razors and blades. The company was founded in 1901 by King C. Gillette and is...
The Gillette ProGlide with FlexBall Technology TV Spot titled "Mercy Rule" starts by showcasing a group of boys and their coach playing baseball on a hot summer day. One of the boys, who seems to be struggling with his game, gets called out by the umpire. His coach looks on disappointingly, and the boy's confidence takes a hit.
But, in comes the father of one of the boys, who offers a solution to the struggling player. He hands him a Gillette ProGlide razor, telling him that with its FlexBall Technology, it can move and adjust to the contours of his face, giving him a smooth and clean shave.
The boy, who is initially hesitant, eventually takes the razor and uses it to shave off his little hair on his face, and as he does so, the imagery changes to show him now confidently stepping up to the plate, ready to take his best swing.
The voice-over concludes by saying, "Get a shave that moves like you with Gillette ProGlide and FlexBall technology."
The Gillette ProGlide with FlexBall Technology TV Spot "Mercy Rule" is an excellent example of creative advertising that harnesses the power of storytelling to showcase the features of a product. By using relatable scenes and characters, it illustrates the impact that confidence can have on an individual's performance, and how small changes, such as a better shave, can improve one's outlook and abilities.
Gillette ProGlide with FlexBall Technology TV commercial - Mercy Rule produced for Gillette was first shown on television on July 13, 2014.
"When I'm Small" is a song by the American electronic music duo Phantogram. It was released as the lead single from their debut full-length album, "Eyelid Movies," in 2010. The song combines elements of electronic music, rock, and pop, creating a unique and atmospheric sound.
Lyrics and MeaningThe lyrics of "When I'm Small" convey a sense of introspection and vulnerability. The song explores themes of identity, uncertainty, and the struggle to find one's place in the world. The narrator reflects on feeling small and uncertain, grappling with their own emotions and the challenges they face. The lyrics are open to interpretation, allowing listeners to relate to their own experiences and emotions.
Music VideoThe music video for "When I'm Small" was directed by Isaac Ravishankara and enhances the song's themes through visual storytelling. It depicts the story of an abused woman and her inner conflict regarding her abusive partner. The video uses imagery to reinforce the emotional intensity and turmoil experienced by the woman. The video's narrative and visuals complement the song's introspective nature, creating a powerful and thought-provoking visual experience.
Reception and Influence"When I'm Small" received critical acclaim for its atmospheric production, haunting vocals, and introspective lyrics. It helped to establish Phantogram as a unique and innovative act in the electronic music scene. The song has been featured in various media outlets and has garnered a dedicated fanbase.
Similar Artists and SongsPhantogram's sound is often compared to other artists such as Metric and Rilo Kiley, who blend electronic and indie rock influences. If you enjoy "When I'm Small" by Phantogram , you might also appreciate songs like "Space Song" by Beach House or "Start Again" by The Ashton Shuffle. These songs share a similar atmospheric and introspective vibe.
Overall, "When I'm Small" by Phantogram is a captivating song that combines electronic and rock elements to create a unique and introspective musical experience. The lyrics and music video further enhance the song's themes, making it a standout track in Phantogram's discography.
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