About SubaruSubaru is a Japanese automobile manufacturer that produces a range of vehicles, including sedans, SUVs, and sports cars. The company was founded in 1953, and its headquarters are located i...
Title: Subaru Forester TV Spot - "Grew Up in the Backseat"
Introduction:The Subaru Forester TV spot, titled "Grew Up in the Backseat," offers a captivating and heartfelt glimpse into the lives of a family as they navigate the journey of life together. Through this commercial, Subaru highlights the reliability, durability, and versatility of the Forester, showcasing how it becomes an integral part of cherished family memories.
Scene 1 - The Backseat:The TV spot begins with a close-up shot of a car's backseat, showing signs of wear and tear over the years. The camera then zooms out, revealing a series of flashbacks that illustrate the milestones and precious moments of a family's life.
Scene 2 - Family Road Trips:The commercial takes us on a nostalgic journey, as we witness a young family embarking on various road trips together. The Forester's spacious backseat becomes the backdrop for countless adventures, laughter, and joy. We see parents singing along to their favorite tunes, children giggling in anticipation, and the family forging unforgettable memories.
Scene 3 - The Learning Years:As the family grows, the Forester remains a consistent presence, ferrying the children to and from school. The backseat transforms into a study carrel, with books, backpacks, and artwork strewn about. It becomes a safe haven for learning, creativity, and exploration.
Scene 4 - Sports and Fun:The Forester then transitions into a hub for sports activities, as we witness the family packing soccer gear, bikes, and camping equipment with ease. The backseat once again adapts to the family's needs, accommodating all the gear required for their adventurous lifestyle.
Scene 5 - Support in Difficult Moments:The TV spot takes a poignant turn as the family faces challenging moments together. The Forester is shown as a comfort zone, where tears are shed and reassuring embraces are shared. The backseat becomes a sanctuary during difficult times, offering solace and support.
Scene 6 - Passing the Torch:The commercial concludes with the family's children, now grown up, sitting in the front seats, as their own children occupy the backseat. The generational bond and traditions continue, with the Forester serving as the timeless link that transcends time and strengthens family ties.
Closing Scene:The Subaru logo and tagline "Love, It's What Makes a Subaru a Subaru" appear on the screen, reminding viewers of the brand's unwavering commitment to family values, reliability, and safety.
Conclusion:Subaru's TV spot, "Grew Up in the Backseat," expertly conveys how the Forester car becomes an enduring part of family life. From family road trips and joyful moments to acting as a pillar of support during challenging times, the Forester showcases its reliability, durability, and adaptability in every scene. This heartwarming commercial reminds us that a vehicle can become more than just a means of transportation; it can be an integral part of our most cherished family memories.
Subaru Forester TV commercial - Grew Up in the Backseat produced for Subaru was first shown on television on April 14, 2013.
This commercial plays a song by Elijah and the Moon called Build These Walls.
We analyzed TV commercials placed on popular platforms and found the most relevant videos for you:
Carmichael Lynch is a creative agency based in Minneapolis, with a focus on brand-building, culture-bending, and business-altering work. The company prides itself on bringing together the best people...