What the CarMax TV commercial - Windshields is about.

CarMax TV Spot, 'Windshields' is a commercial that focuses on the importance of having a reliable car, as seen through the lens of a classic road trip. The commercial begins with a family of four, excitedly packing up their car and hitting the road. However, their excitement is quickly dampened when their windshield cracks, putting a halt to their plans.

The rest of the commercial follows the family's journey as they try to find a new windshield in a small town, only to be met with frustration and disappointment. The commercial then cuts to a shot of the family pulling into a CarMax dealership and finding relief as they realize that they can quickly and easily purchase a new car.

The Windshields commercial has a clear message - when planning a road trip or even just a day-to-day commute, having a car that you can rely on is essential. CarMax highlights the frustration and inconvenience of having a broken-down car and then offers a solution with their wide variety of high-quality vehicles.

The commercial is expertly crafted, with a heartwarming family story that draws viewers in and creates an emotional connection. The commercial's tagline, "Drive What's Possible," is also catchy and memorable, effectively making the message stick in viewers' minds.

Overall, CarMax TV Spot, 'Windshields' is a well-executed commercial that effectively showcases the importance of having a reliable car, while simultaneously promoting CarMax's variety of options.

CarMax TV commercial - Windshields produced for CarMax was first shown on television on December 27, 2015.