DALLAS, Feb. 16, 2023 /PRNewswire/ --(Feb. 16, 2023) - Hotels.com, the official travel sponsor of the NBA, is partnering with comedians and actors Sam Richardson and Ike Barinholtz to play NBA hotel employees in a new ad campaign with the league, set to air during NBA All-Star from February 17–19, 2023.

The campaign features actors and comedians Sam Richardson (Ted Lasso, Detroiters) and Ike Barinholtz (The Mindy Project, The Unbearable Weight of Massive Talent). The duo play hotel concierge employees at an anonymous hotel.

Sam Richardson and Ike Barinholtz will play NBA hotel employees in a new commercial campaign with the league. It's set to air during NBA All-Star from February 17 to 19, 2023. Hotels.com is the official travel sponsor of the NBA.

In the past 30 days, commercials featuring Zooey Deschanel have had 38,548 airings.

entertainer Zooey Deschanel With the help of Choice's whimsical Fairy Hotel Mother - played by multi-hyphenate entertainer Zooey Deschanel - travelers watch their worries disappear and are transported directly to the hotel that meets their needs.

Starring multi-hyphenate entertainer Zooey Deschanel, the campaign promotes ChoiceHotels.com as an easy-to-use website, offering the best price guaranteed. By booking direct, travelers can find the right hotel with the right amenities at the right value for every type of stay.

Hilton has tapped socialite Paris Hilton and actress Catherine O'Hara for its latest portfolio-wide ad campaign, launched under the tagline "It Matters Where You Stay."

Captain Obvious, as portrayed by Brandon Moynihan, is the personification of the new Hotel.com theme, “the obvious choice.”

star Melissa McCarthy Booking.com is launching a new ad campaign to show that booking a trip is half the fun, starring Emmy and Academy award winning American actress and producer, Melissa McCarthy.

Speaking of getting on the road, as an NBA player, you're going to be asked to travel - a lot. While away from home, the team will pay for your hotel and airfare expenses. Any hotel incidental expenses, though, will be paid by you.

A single 30-second spot costs an advertiser around $4.5 million, so it's no surprise that the celebrities who, more and more, are appearing in them also collect a big payday. “It ranges from $500,000 to $2 million depending on the commercial and the celebrity,” says one local ad exec who's worked on Super Bowl spots.

Late last year, Deschanel was cast in Physical season 3, which premieres on Apple TV+ in August. However, it's unclear how big of a role she'll play. Deschanel will also star opposite of Casey Affleck in the film Dreamin' Wild, which releases on August 4. This is her first live-action movie in nearly a decade.