Find out all about your favorite commercial!

Advertisers

Advertisers of the Domino's Pizza TV Spot, 'Reverse Logic'

Dominos Pizza TV commercial - Reverse Logic
Domino's

Domino's is an American pizza restaurant chain that was founded in 1960. Today, it is one of the world's largest pizza delivery companies, operating in over 85 countries and boasting more than 17,000...

What the Dominos Pizza TV commercial - Reverse Logic is about.

Dominos Pizza TV commercial - Reverse Logic

Domino's Pizza is known for its creative marketing campaigns, and their TV spot 'Reverse Logic' is no exception. In the commercial, the company uses reverse psychology to convince viewers to buy their pizza.

The ad starts with a catchy jingle, and the screen flashes the words "Don't order pizza tonight." The message quickly changes, and the narrator says, "Seriously, no one wants our hand-tossed pizza with two layers of cheese and an order of our delicious breadsticks."

As the ad continues, the narrator argues against Domino's pizza. He says that nobody enjoys the taste of fresh and high-quality ingredients, and that the perfectly cooked pizza crust isn't anything special. The ad also features a montage of people shrugging off the idea of ordering pizza as they continue to enjoy their dinners.

The commercial then takes an unexpected turn. Suddenly, a group of people is seen trying to resist the temptation of Domino's pizza, and their willpower slowly crumbles as they realize how much they are missing out.

The spot ends with a call to action, reminding viewers: "Don't succumb to the temptation of our delicious pizza tonight." But the implication is clear: the best course of action is to order your own pizza right now.

This marketing campaign is a testament to Domino's creativity and willingness to take risks. By using reverse psychology, they were able to create an ad that was both amusing and effective in convincing consumers to order pizza. The Reverse Logic TV spot demonstrates the power of creative advertising, and it's sure to be remembered as one of Domino's most creative and memorable campaigns.

Dominos Pizza TV commercial - Reverse Logic produced for Domino's was first shown on television on July 31, 2014.

Frequently Asked Questions about domino's pizza tv spot, 'reverse logic'

On January 30, 1989, a 22-year-old man named Kenneth Lamar Noid walked into a Domino's Pizza in Atlanta, Georgia, with a . 357 magnum revolver and took two employees hostages. After a five-hour standoff during which Noid demanded $100,000 in ransom money, the employees in question escaped.

Domino's text message program sends subscribers SMS and MMS messages with special deals, local savings, offers, and coupons.

Type of Villain The Noid is the villainous mascot of Domino's Pizza. He is a humanoid claymation creature in a red jumpsuit with an "N" insignia on the chest and rabbit-like ears.

The Noid

The Noid
The Noid near his pizza crusher in a 1980s commercial for Domino's Pizza
First appearance1986
Last appearance2021
Created byGroup 243

According to Logopedia, the dots on the domino represent the pizza chain's original three locations. And the company planned to add a new dot for every new restaurant it opened.

In the original comics, Domino had pale white skin, with a dark spot circling her eye - this was part of the character's mutation. Beetz' character in the new film has vitiligo, a condition where melanin becomes inactive, causing patches of skin and hair to completely lose their pigment.

The three dots in Domino's Pizza's logo represent the three original stores that the company had when it was first established in 1960. Each dot represents a location of the stores, where the pizza chain started its operations: 1.

The idea is simply to add more stores to existing markets in an effort to cut down on delivery times and be closer to carryout customers. This approach presents a risk of cannibalization (see Subway). But Domino's has advantages in that these fortressed stores are being opened by existing operators in the market.

The Noid appears to be a human rabbit hybrid in a red onesie with a black N in a white circle and white on the bottom of his shoes. He has long ears and buck teeth, hinting that he is part rabbit. He wears white gloves. He occasionally has white knobs on his feet.

The Domino's Pizza mascot from 1986 to 1995 was a bizarre claymation, appearing in everything from commercials to video games to a cameo in Michael Jackson's weird anthology film Moonwalker. The Noid was so omnipresent it was, well, annoying (which makes sense - Noid is short for annoyed).

Unfortunately, the Noid story took a turn for the tragic. In 1995, still convinced that Domino's Pizza was out to make his life miserable, Kenneth Lamar Noid died by suicide in his Florida apartment.

Even though Domino's powers gave her the advantage, she was killed by Nate, who destroyed her mind by exposing her to all the suffering she had caused.

Videos

Watch Domino's Pizza TV Commercial, 'Reverse Logic'

We analyzed TV commercials placed on popular platforms and found the most relevant videos for you:

Actors

Actors who starred in Domino's Pizza TV Spot, 'Reverse Logic'

Jon Wolfson photo
Agenices

Agenices of the Domino's Pizza TV Spot, 'Reverse Logic'

Dominos Pizza TV commercial - Reverse Logic
Crispin Porter Bogusky

Crispin Porter Bogusky is a global advertising agency that was founded in 1988 by Sam Crispin. Based in Boulder, Colorado, the company has since grown to become one of the most successful and well-kno...

Dominos Pizza TV commercial - Reverse Logic
Mindshare

Mindshare is a global media agency that helps brands to grow and thrive in the fast-paced and ever-changing world of advertising. Founded in 1997, the agency has a strong presence in more than 80 coun...

Products

Products Advertised

Domino's Two-Topping Pizza
TV commercials

Similar commercials

Gatorade Flow TV Spot, 'Paul George's Smooth Finish'
DSW TV Commercial For In With The In Crowd
ACE Hardware TV Spot, 'Save on Craftsman'
Chevrolet Malibu 4G LTE WiFi TV Spot, 'In-Car Entertainment'
MyLowe's TV Spot, 'String Trimme' Song by Gin Wigmore
Virgin Mobile TV Commercial for iPhone with No Contract
JustFab.com TV Spot, 'Fall-Style Boots for $10'
McDonald's Happy Meal TV Spot, 'Skylanders: SuperChargers'
NBA App TV Spot, 'Everyone's Winning' Featuring LeBron James, James Harden, Kevin Durant, Stephen Curry, Joel Embiid, Anthony Davis, Paul George
JustFab.com TV Spot, 'Game Show'
1137 November 9, 2022
Papa John's Super Bowl XLVII Coin Toss Experience TV Commercial Feat. Jim Nantz
JustFab.com TV Spot, 'Surprise!'