On January 30, 1989, a 22-year-old man named Kenneth Lamar Noid walked into a Domino's Pizza in Atlanta, Georgia, with a . 357 magnum revolver and took two employees hostages. After a five-hour standoff during which Noid demanded $100,000 in ransom money, the employees in question escaped.

Domino's text message program sends subscribers SMS and MMS messages with special deals, local savings, offers, and coupons.

Type of Villain The Noid is the villainous mascot of Domino's Pizza. He is a humanoid claymation creature in a red jumpsuit with an "N" insignia on the chest and rabbit-like ears.

The Noid

According to Logopedia, the dots on the domino represent the pizza chain's original three locations. And the company planned to add a new dot for every new restaurant it opened.

In the original comics, Domino had pale white skin, with a dark spot circling her eye - this was part of the character's mutation. Beetz' character in the new film has vitiligo, a condition where melanin becomes inactive, causing patches of skin and hair to completely lose their pigment.

The three dots in Domino's Pizza's logo represent the three original stores that the company had when it was first established in 1960. Each dot represents a location of the stores, where the pizza chain started its operations: 1.

The idea is simply to add more stores to existing markets in an effort to cut down on delivery times and be closer to carryout customers. This approach presents a risk of cannibalization (see Subway). But Domino's has advantages in that these fortressed stores are being opened by existing operators in the market.

The Noid appears to be a human rabbit hybrid in a red onesie with a black N in a white circle and white on the bottom of his shoes. He has long ears and buck teeth, hinting that he is part rabbit. He wears white gloves. He occasionally has white knobs on his feet.

The Domino's Pizza mascot from 1986 to 1995 was a bizarre claymation, appearing in everything from commercials to video games to a cameo in Michael Jackson's weird anthology film Moonwalker. The Noid was so omnipresent it was, well, annoying (which makes sense - Noid is short for annoyed).

Unfortunately, the Noid story took a turn for the tragic. In 1995, still convinced that Domino's Pizza was out to make his life miserable, Kenneth Lamar Noid died by suicide in his Florida apartment.

Even though Domino's powers gave her the advantage, she was killed by Nate, who destroyed her mind by exposing her to all the suffering she had caused.