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Progressive TV commercial - Rumble
Progressive

Progressive is an insurance company that offers a wide range of insurance services to individuals and businesses. Founded in 1937, Progressive has grown to become one of the largest and most recogniza...

What the Progressive TV commercial - Rumble is about.

Progressive TV commercial - Rumble

Title: "Rumble: The Progressive TV Spot That Rocks Your World"

Introduction:In the world of TV advertising, there are certain commercials that leave a lasting impact on viewers' minds. One such unforgettable TV spot is Progressive Insurance's "Rumble". As an innovative and daring advertising campaign, "Rumble" breaks the norms and captivates audiences with its unique concept and engaging execution. Let's dive into the world of "Rumble" and explore its daring yet captivating features.

Engaging Concept:"Rumble" takes viewers on an unexpected journey by personifying the unexpected nature of accidents. The commercial begins with a tranquil suburban neighborhood, seemingly normal and peaceful. Suddenly, the scene transforms into a whirlwind of chaos and destruction as a rumbling noise fills the air.

Unexpected Personification:As the noise intensifies, the source of the disturbance is revealed: it's not an earthquake or a natural disaster but rather a group of personified accidents. From a boombox blaring loud music to a clumsy butterfingered individual, the accidents wreak havoc in the neighborhood. These characters, representing different types of mishaps, are brought to life with brilliant animation, vibrant colors, and a touch of humor.

Progressive's Stellar Inclusion:In the midst of all the chaos, one character stands out – Flo, the iconic spokesperson from Progressive Insurance. With her distinctive red lipstick and perky personality, Flo navigates effortlessly through the mayhem. Her presence reminds viewers that Progressive Insurance is always a dependable and reliable partner, offering assistance and coverage when accidents strike.

Engaging Narrative:As the chaos unfolds, the commercial highlights the importance of being prepared for life's unexpected accidents and mishaps. With clever storytelling, viewers are shown how Progressive Insurance offers comprehensive coverage and assistance, ensuring peace of mind for its customers. Amidst the rumbling chaos, Flo's calm demeanor and expertise shine through, reinforcing the brand's message of dependability and reliability.

The Impact:"Rumble" has had a significant impact on viewers since its release. By pushing the boundaries of traditional advertising, Progressive Insurance has successfully created a commercial that not only grabs attention but sparks conversations. The personified accidents and vibrant animation leave a lasting impression, making it hard to forget. The commercial effectively communicates Progressive's core message while entertaining and captivating audiences.

Conclusion:"Rumble" is a testament to Progressive Insurance's innovative and daring approach to TV advertising. With its engaging concept, unexpected personification, and stellar inclusion of Flo, this commercial brings a fresh and memorable spin to the insurance industry. By captivating viewers and sparking conversations, "Rumble" has firmly established itself as one of the most daring and impactful TV spots of its time. Progressive Insurance continues to prove that when it comes to advertising, risks can pay off, ultimately setting the bar higher for the industry as a whole.

Progressive TV commercial - Rumble produced for Progressive was first shown on television on May 18, 2014.

Frequently Asked Questions about progressive tv spot, 'rumble'

actor Bill Glass As of February 9, 2021, Dr. Rick, who is portrayed by actor Bill Glass, has appeared in six commercials for Progressive. In 2021, Progressive released a book titled Dr. Rick Will See You Now.

Get to know the characters who make up our insurance team.

  • Flo. Flo is your always upbeat insurance expert with a love for ice cream and tacos.
  • Jamie. Flo's confident coworker, Jamie is full of surprises as he strives to help you get great coverage and prices.
  • Alan.
  • Mara.
  • Rodney.

actress Stephanie Courtney Flo (Progressive Insurance)

Flo
Flo, as portrayed by actress Stephanie Courtney
First appearance2008
Created byArnold Worldwide
Portrayed byStephanie Courtney

How much does Flo from Progressive make? According to reports, Courtney, who plays Flo in Progressive, earns $1 million each year for her role. Only a few other performers who appear in commercials get as much money as this. However, there's more to the story than that.

Rick is a fictional character appearing in advertisements for Progressive Corporation insurance. The character, portrayed by Bill Glass, is a self-help coach who helps new homeowners keep from "turning into" their parents.

Actor Reginald VelJohnson Actor Reginald VelJohnson Discusses His 'TV Dad' Progressive Commercials And His Professional Mindset At 70.

How much does Flo from Progressive make? According to reports, Courtney, who plays Flo in Progressive, earns $1 million each year for her role. Only a few other performers who appear in commercials get as much money as this. However, there's more to the story than that.

Arnold Worldwide is the ad agency behind the hilarious and relatable Progressive insurance ads that show seminars on how not to become your parents.

How much does Flo from Progressive make? According to reports, Courtney, who plays Flo in Progressive, earns $1 million each year for her role. Only a few other performers who appear in commercials get as much money as this. However, there's more to the story than that.

actor Reginald VelJohnson Between 1989 and 1998, actor Reginald VelJohnson brought the heart and the laughs to our television screens on a weekly basis, playing Carl Winslow on the beloved sitcom Family Matters. These 25 years later, VelJohnson is back on TV in the form of new “TV Dad” commercials for Progressive Insurance.

While its core business model is subscription-based, Flo also offers a freemium version of the app too (to provide basic period tracking).

The talented American actress has an estimated net worth of $6 million as of 2023. She has earned this sum of money from his successful career as an American actress, comedian and commercial actress. How much does Flo make a year on Progressive?

Videos

Watch Progressive TV Commercial, 'Rumble'

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Actors

Actors who starred in Progressive TV Spot, 'Rumble'

Bonnie Hellman photo
David Pires photo
Harrison White photo
Rachel McDermott photo
Rick Shapiro photo
Stephanie Courtney photo
Steve Lewis photo
Tim Martin Gleason photo
Agenices

Agenices of the Progressive TV Spot, 'Rumble'

Progressive TV commercial - Rumble
Arnold

Arnold is a multinational corporation that specializes in a wide range of products such as consumer goods, electronics, and industrial equipment. It is headquartered in New York City and has operation...

Products

Products Advertised

Progressive Boat Insurance
Progressive RV Insurance
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