Wix.com is a cloud-based web development platform which enables people all over the world to create professional websites without any coding knowledge. The company was founded in 2006 by Avishai Abrah...
Wix.com is a popular website builder, known for its easy-to-use platform that enables anyone to build their own website. In one of their recent TV spots titled 'Heidi Whities: It's That Easy', they featured the famous German supermodel Heidi Klum.
The commercial begins with Klum walking down a street, flanked by paparazzi. She stops at a lingerie store, walks in, and starts browsing through a rack of underwear. Suddenly, she spots something that she likes and decides to buy it. As the cashier rings up her purchase, Klum asks her if she knows how easy it is to build a website. The cashier looks perplexed, and that's when Klum pulls out her phone and starts showcasing how easy it is to build a website using Wix.com's platform.
The ad is a playful take on Klum's supermodel persona, as she dons a pair of 'Heidi Whities' and cheekily shows off her website building skills. The quick and witty banter between Klum and the cashier adds a touch of humor to the commercial, making it both engaging and memorable.
Throughout the ad, Wix.com is presented as an easy-to-use platform that anyone can use, regardless of their technical expertise. The use of a well-known celebrity like Heidi Klum adds credibility to the brand, while the playful, unconventional approach of the commercial helps to differentiate it from other, more dry and technical competitors.
In conclusion, the Wix.com TV Spot 'Heidi Whities: It's That Easy' Featuring Heidi Klum is a fun and engaging commercial that uses a combination of humor and celebrity star power to showcase the ease of creating a professional-looking website using Wix.com's platform.
Wix.com TV commercial - Heidi Whities: Its That Easy produced for Wix.com was first shown on television on May 13, 2015.
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