Pinkwashing. Komen is a key entity in the controversy over "pinkwashing". The term has been used to describe two different situations: (1) organizations getting disproportionate publicity for donating very little, and (2) organizations using the pink ribbon to promote products that may be carcinogenic.

The mission of the Susan G. Komen Breast Cancer Foundation is to eradicate breast cancer as a life-threatening disease by advancing research, education, screening, and treatment. The Komen Foundation has Affiliates in more than 100 US cities.

1977 Susan Goodman Komen is diagnosed with breast cancer, a disease rarely discussed in public and about which there is scarce information and few medical options. 1978 First Lady Betty Ford goes public with her breast cancer diagnosis and mastectomy, helping to plant the seeds for greater awareness of the disease.

breast cancer 1980 – After a 3-year battle with breast cancer, Susan G. Komen dies at the age of 36. 1982 – Nancy Brinker establishes the Susan G. Komen Breast Cancer Foundation.

Charity Navigator gives Susan G. Komen for the Cure a 3-star rating (out of four) and lists the percent of its expenses spent on programs and services at 81.6%. Charity Watch gives the Susan G. Komen Breast Cancer Foundation a C+ rating with program percentage of 62%-77% and the cost to raise $100 of $12-$27.

If I make a donation, how will my money be used? 80 cents of every dollar spent by Susan G. Komen supports mission programs and services.

OUR PURPOSE Komen 3 Day® help Susan G. Komen build a world free of breast cancer through research, community, care and action. The money raised by the Susan G. Komen 3-Day has been used to save lives and make huge strides in breast cancer research.

Susan G. Komen is a Texas nonprofit corporation. Komen is a public charity exempt from federal income tax under Section 501(c)(3) of the Internal Revenue Code. Our Federal Employer Tax ID number is 75-1835298.

Tests on your breast cancer cells After a breast biopsy, a sample of tissue is sent to the laboratory. A pathologist looks at the samples under a microscope. The results usually take about 2 to 4 weeks.

In 2012, Susan G. Komen halted funding for screening exams for Planned Parenthood, a move many saw as a politicization of the cause. Though the decision was reversed, it caused the resignation of several staff members and damaged public perception.

Pinkwashing is a form of cause marketing that uses a pink ribbon logos. The companies display the pink ribbon logo on products that are known to cause different types of cancer. The Pink ribbon logo symbolizes support for breast cancer-related charities or foundations.

Susan G. Komen Susan G. Komen is the ONLY organization that addresses breast cancer on multiple fronts such as research, community health, global outreach and public policy initiatives in order to make the biggest impact against this disease.