Dawn is a multinational company that manufactures and markets a range of household consumer goods and personal care products. Established in the early 19th century, it has since grown to become a hous...
The Dawn TV spot, 'Cleaning Oil Spills,' is a powerful and compelling advertisement that highlights the ability of Dawn dish soap to effectively clean up oil spills. The ad begins by showing a group of wildlife volunteers standing on a beach that has been contaminated by an oil spill. They are holding bottles of Dawn and discussing how it is the only product that can quickly remove the oil from the feathers of the affected birds.
The ad then goes on to show footage of the volunteers washing a pelican with Dawn, which was covered in oil. As the volunteers lather up the pelican with the dish soap, the ad highlights how Dawn's unique formula helps to break down the oil and make it easier to clean off the feathered bird. The pelican is shown being rinsed off, and we see how the soap has left it free of any oil.
Throughout the ad, there is a strong emphasis on the power of Dawn dish soap to quickly and effectively clean up oil spills and protect the environment. The ad also features a voiceover explaining how using Dawn can help save the lives of hundreds of thousands of birds and animals that are affected by oil spills every year.
Overall, the Dawn TV spot, 'Cleaning Oil Spills,' is a poignant and powerful advertisement that highlights the effectiveness of Dawn dish soap in cleaning up oil spills. It is a reminder of how every individual can make a difference in protecting the environment, and the role that simple products like dish soap can play in that effort.
Dawn TV commercial - Cleaning Oil Spills produced for Dawn was first shown on television on June 16, 2013.
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