PGA Reach is a non-profit organization that serves as the charitable foundation of the PGA of America. Its main mission is to positively impact the lives of youth, military veterans and diverse popula...
PGA Reach is a charitable foundation by the Professional Golfers' Association (PGA) of America that focuses on empowering lives through golf. To promote its message of inclusivity and equity in the world of golf, PGA Reach has created a TV spot called "The Great Equalizer."
In "The Great Equalizer," PGA Reach celebrates the idea that golf is a game that can be played by anyone, regardless of age, gender, race, or background. The commercial features a diverse cast of characters, each with their own unique story. There's a young girl who dreams of becoming a professional golfer, an older man who takes up the sport for the first time, a woman who challenges herself to break through the glass ceiling of male-dominated golf, and a disabled golfer who proves that physical limitations are no barrier to playing the game.
The TV spot shows how golf can be a great equalizer, providing a level playing field that rewards skill, dedication, and hard work. Whether you're a seasoned pro or a beginner just starting out, golf offers something for everyone, bringing people together and breaking down barriers.
Through "The Great Equalizer," PGA Reach aims to inspire people of all ages and backgrounds to take up golf, promoting their mission of creating a more diverse and inclusive golf community. It's a message that not only resonates with golfers but also celebrates the core values of the PGA and its role in society.
PGA Reach TV commercial - The Great Equalizer produced for PGA Reach was first shown on television on July 28, 2018.
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