What the Schick Hydro 5 Sense TV commercial - The Man I Am: Willie is about.

Title: The Man I Am: Willie - A Schick Hydro 5 Sense TV Spot that Inspires Authenticity

In the bustling city of New York, there is a man named Willie who embodies the true essence of individuality. With his beard groomed to perfection, he exudes an air of confidence and authenticity that captivates everyone he encounters. This is the story of Willie and how the Schick Hydro 5 Sense helps him embrace the man he truly is.

The TV spot opens with an aerial shot of the iconic New York City skyline, the bustling streets filled with people going about their daily lives. The camera slowly zooms in on Willie, standing in the middle of a busy intersection, his distinguished beard catching everyone's attention.

As Willie walks through the city, the narrator sets the tone, saying, "Meet Willie, a man who knows who he is. And we can see who he is by looking at, well, who he is." The words are accompanied by shots of Willie confidently striding through crowds, smiling and connecting with people from all walks of life.

The commercial then transitions to a scene where Willie is meticulously grooming his beard with the Schick Hydro 5 Sense. The narrator explains, "Willie lets his beard grow, but he also tames it. He uses the Schick Hydro 5 Sense to shape it, to mold it. Because the man he is might change, but his boldness never will."

As Willie continues his daily routine, we see him engaging with various people, embracing their diversity and unique stories. The narrator continues, "You see, the Schick Hydro 5 Sense is not just a razor. It's an empowerment tool, a way for men like Willie to not only embrace their outer appearance but also to celebrate the man they are inside."

The commercial showcases a series of quick shots highlighting the razor's advanced technology, its innovative gel reservoir, and the responsiveness of the blades, ensuring a comfortable shave that adheres to Willie's individual needs.

As the commercial nears its end, the narrator delivers a powerful message: "Willie is not just a man with a beard. He's a symbol of self-expression, showing us all that it's the man you are that truly matters."

The screen fades out to the Schick Hydro 5 Sense logo accompanied by the tagline, "Embrace the Man You Are."

The Schick Hydro 5 Sense TV spot featuring Willie is a celebration of authenticity, encouraging men to express themselves and embrace their unique identities. It highlights the

Schick Hydro 5 Sense TV commercial - The Man I Am: Willie produced for Schick was first shown on television on August 27, 2018.