Back in 2007, Starburst released the first commercial starring the "little lad" as an advertisement for berries and cream Starburst flavors. The candies themselves featured fruity flavors with a hint of cream to make them taste a little bit softer and more lush.

Starbursts aren't juicy at all, as they are dry… It is the concentrated fruit taste of a Starburst, that causes your mouth to produce extra saliva, which makes it feel like it's juicy… Your chew, spit, everything!

As of August 2016, the advertising slogan for Starburst is "Unexplainably Juicy".

Because the sharp, acidic flavor stimulates your saliva glands, which produce extra saliva and make your mouth feel more wet, and the fact that Starburst candies are chewy without being rubbery means they get broken apart and expose more flavor to your mouth faster, compounding the effect.

Since filming the Berries and Cream commercial, Ferver, who uses they/them pronouns, has become a professor at Bard College and built a body of psychological dance-theater works that are often darkly funny.

The tale of the Little Lad is a yarn only the internet could spin. In 2007, the performance artist Jack Ferver appeared in a cunningly strange commercial for Berries and Cream Starburst candy, playing a “Little Lad” in antique garb who sang and danced about his love for berries and cream.

Skittles, Starburst and thousands of other sweet treats marketed to children contain titanium dioxide – an additive European food safety regulators say is no longer safe for human consumption.

Powdery candy - like what you get in sugar straws - is packed with pure sugar, but it dissolves quickly and doesn't stick to the teeth. Chocolate dissolves quickly in the mouth, which decreases the amount of time sugar stays in contact with teeth. And calcium in milk chocolate could help protect tooth enamel.

Opal Fruits (Now Starburst) Opal Fruits, the fruit-flavoured cube-shaped sweets, were first introduced in the UK in 1960 by manufacturer Mars, before being rebranded as Starburst in 1998 to align with the global brand name. The original Opal Fruits flavours were strawberry, lemon, orange and lime.

Opal Fruits History. The brand was introduced by Mars in the UK in 1960, named Opal Fruits by Peter Phillips (known as Peter Pfeffer at the time), the winner of a competition that won him £5. Produced at their factory in Slough, Berkshire, the four original flavours were strawberry, lemon, orange and lime.

History. The brand was introduced by Mars in the UK in 1960, named Opal Fruits by Peter Phillips (known as Peter Pfeffer at the time), the winner of a competition that won him £5. Produced at their factory in Slough, Berkshire, the four original flavours were strawberry, lemon, orange and lime.

For starters, Starburst in the UK do not contain gelatin, so they are suitable for vegetarians. Another positive is that there are no artificial colors or flavors used in the UK version. Perhaps the biggest difference between UK and US Starbursts is the flavors that come in each bag.