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Advertisers of the Progresso Soup TV Spot, 'Muse: Toppers'

Progresso Soup TV commercial - Muse: Toppers
Progresso Soup

Progresso Soup is a well-known American brand of canned soup that has been on the market for over 100 years. The company is headquartered in Minneapolis, Minnesota, and is a subsidiary of General Mill...

What the Progresso Soup TV commercial - Muse: Toppers is about.

Progresso Soup TV commercial - Muse: Toppers

The Progresso Soup TV spot entitled 'Muse: Toppers' is a creative and humorous advertisement that showcases the brand's variety of soup toppers.

The ad opens with a woman sitting at her desk, sipping on a bowl of Progresso soup. Suddenly, an unexpected visitor appears on her desk in the form of a Greek Muse - the goddess of inspiration. The Muse offers to help the woman elevate her soup game by introducing her to a range of soup toppers, each with its own unique personality and flair.

We are then treated to a playful montage of the Muse presenting different toppers, ranging from crunchy croutons and savory sausage crumbles to crispy onions and zesty lemon wedges. The toppers come to life, each one displaying its own personality and voice, as they encourage the woman to indulge her taste buds and upgrade her soup experience.

The humor in the ad stems from the playful interaction between the woman and the Muse, as well as the personification of the soup toppers. The ad effectively communicates the versatility of Progresso soup, while also positioning the brand as a fun and innovative choice for those looking for an elevated meal experience.

The 'Muse: Toppers' TV spot is a creative and light-hearted advertisement that successfully delivers its message while also providing entertainment value.

Progresso Soup TV commercial - Muse: Toppers produced for Progresso Soup was first shown on television on October 6, 2020.

Frequently Asked Questions about progresso soup tv spot, 'muse: toppers'

To help get the word out about all of its changes, Progresso enlisted actor John Lithgow, best known for his witty personality and recognizable voice.

It's probably surprising to see a canned soup with pasta on our "healthiest" list, but check out the ingredients. This Progresso soup meets many of the nutritionist-approved guidelines. It's soy-free and packed with fiber-heavy tomatoes, zucchini, carrots, and onions.

Make it Progresso or Make it Yourself. Throughout the 1970s and 1980s, Progresso became known for its remarkable soups, with the classic slogan, “Make it Progresso or Make it Yourself.”

Progresso soups' delicious flavors comes from high quality ingredients and are produced with zero grams of trans-fat and no partially hydrogenated oil or high fructose corn syrup. While some MSG occurs naturally in ingredients like tomato extract, yeast extract or soy sauce, we do not add any additional MSG.

The Soup Nazi is also the nickname of the eponymous character, Yev Kassem, played by Larry Thomas. The term "Nazi" is used as an exaggeration of the strict regimentation he demands of his patrons (cf.

Ann Miller, the vivacious tap-dancing star of such classic screen musicals as On the Town (1949) and Kiss Me Kate (1953) wore this sparkling costume in a famous 1971 TV commercial for Heinz's short-lived product, Great American Soup.

10 Healthiest Canned Soups

ProductsKey features
1Amy's Organic Soups Organic SoupsBest for Weight Loss
2Campbell's Healthy Request Healthy RequestBest for Classic Chicken Noodle Lovers
3Healthy Choice Country VegetableBest Vegetable Soup

The following list of healthy soups will give you some ideas for making a heart healthy diet a part of your everyday life.

  • Chicken vegetable soup.
  • Carrot ginger soup.
  • Roasted rep pepper and tomato soup.

The making of a great slogan: 5 slogans with staying power

  • Just do it.
  • Where's the beef?
  • Don't leave home without it.
  • Melt in your mouth, not in your hand.
  • Diamonds are forever.

Slogan definition These short sentences share the company's reason for existing and its overall mission to the public. Businesses use slogans to tell their customers what they want them to associate their brand with. Cool slogans often use a combination of persuasion and description to appeal to consumers.

Progresso Chicken & Homestyle Noodle Soup gives you the hearty satisfaction of a classic soup at just 110 calories per serving. Made with all white meat chicken and savory noodles, this chicken noodle soup contains no artificial flavors and no colors from artificial sources.

Later in 2017, the chain emerged from bankruptcy under new ownership, and it re-opened in the original location in late 2018, going by its former name The Original Soup Kitchen. Although Yeganeh is not involved with the day-to-day operations anymore, he still owns the brand name and is in charge of the soup recipes.

Videos

Watch Progresso Soup TV Commercial, 'Muse: Toppers'

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Actors

Actors who starred in Progresso Soup TV Spot, 'Muse: Toppers'

John Lithgow photo
Agenices

Agenices of the Progresso Soup TV Spot, 'Muse: Toppers'

Progresso Soup TV commercial - Muse: Toppers
Joan Creative

Joan Creative is a marketing and advertising agency based in New York City. Since its establishment in 2016, the company has emerged as a leading creative force in the industry, known for its innovati...

Progresso Soup TV commercial - Muse: Toppers
Mindshare

Mindshare is a global media agency that helps brands to grow and thrive in the fast-paced and ever-changing world of advertising. Founded in 1997, the agency has a strong presence in more than 80 coun...

Products

Products Advertised

Progresso Soup Rich & Hearty Broccoli Cheese With Bacon
Progresso Soup Topper Chicken Noodle With Oyster Crackers
Progresso Soup Traditional Chicken Noodle
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