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Advertisers of the Buick TV Spot, 'Better' [T1]

Buick TV commercial - Better
Buick

Buick is an American automobile company that has been around for over 100 years. Founded in 1903 by David Dunbar Buick, it initially focused on producing internal combustion engines before transitioni...

What the Buick TV commercial - Better is about.

Buick TV commercial - Better

The Buick TV spot, 'Better' (T1), is a commercial that highlights the brand's commitment to excellence and innovation. In this ad, Buick showcases its latest vehicle models, highlighting their sleek design, advanced technology, and luxurious features.

The commercial features shots of Buick cars driving down winding roads, gliding past stunning landscapes. As the camera focuses on different features of the cars, the narrator talks about how each model represents Buick's commitment to excellence. The ad emphasizes that Buick is constantly striving to create better cars, with more advanced features and better performance.

One unique aspect of the 'Better' TV spot is how it positions Buick as a brand for the modern, tech-savvy driver. The ad focuses on the high-tech features of the cars, such as the built-in Wi-Fi and advanced safety features like lane departure warnings. By emphasizing these features, Buick sets itself apart from other luxury car brands, positioning itself as a leader in innovation and technology.

Overall, the Buick TV spot, 'Better' (T1), is a strong example of how a car brand can market itself as both luxurious and innovative. The ad showcases Buick's commitment to excellence and innovation, while also highlighting the unique features of its vehicles. Whether you're in the market for a new car or simply appreciate a beautifully-produced commercial, the 'Better' TV spot is definitely worth a watch.

Buick TV commercial - Better produced for Buick was first shown on television on March 12, 2023.

Frequently Asked Questions about buick tv spot, 'better' [t1]

Vanessa Curry(I)

luxury vehicles Buick models are luxury vehicles. This brand is a go-to for drivers looking for a more affordable, high-end car or SUV with plenty of premium amenities. Though coming at a lower cost than most luxury models, this doesn't mean a lack of luxury features.

Matthew McConaughey All-new Lincoln MKX, representing the latest chapter for the brand, featured in new television advertisements with Matthew McConaughey. The theme “The Feeling Stays With You” unites a series of spots crafted by acclaimed director Gus Van Sant.

Luxury vehicles put comfort and style at your fingertips. Are you wondering, “Is Buick a Luxury brand?” or “Are Buicks luxury cars?”. The answer to such questions is a resounding yes!

With its modest model line, Buick is among the most reliable domestic automakers, trailing only Lincoln. The longer it takes the UAW and automakers to reach a deal, the worse it will be for car buyers. Well-suited to empty nesters looking for a low-price, around-town car.

People like David Beckham, Will Smith, Sandra Bullock, Sinbad, and Dax Shepard are Driving Lincolns, Which Means You Probably Should, Too.

$10 million a year Even as Salesforce joined the tech carnage, laying off thousands of workers and struggling to cut costs, it has been paying Oscar-winning actor Matthew McConaughey $10 million a year to serve as the company's creative adviser, “brand partner” and TV pitchman.

Buick is positioned as a premium automobile brand, selling luxury vehicles positioned above Chevrolet, while priced below the flagship luxury Cadillac division. In North America, Buick vehicles are almost always sold alongside GMC (another premium brand) vehicles at multi-brand dealerships.

Buick is an American automaker, but the locations of Buick's manufacturing plants are fairly widespread. Buick cars are manufactured at different production locations throughout the United States, as well as Canada, China, South Korea, and Germany.

Lincoln is the luxury automotive brand of Ford Motor Company, committed to creating compelling vehicles with an exceptional ownership experience to match.

The ad, called "Fresh Take," features McConaughey driving a Lincoln Aviator Grand Touring, the 494-hp plug-in-hybrid model, through smoke created by other cars doing donuts and drifting. This is just one of many quirky Lincoln ads that McConaughey has been featured in.

His name is Matthew McConaughey. Last Tuesday, The Wall Street Journal reported that Salesforce was reportedly paying the actor $10 million a year to serve as a "creative advisor and TV pitchman." Meanwhile, the company is in the process of laying off about 10% of its workforce, with rumors of even more layoffs ahead.

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Agenices

Agenices of the Buick TV Spot, 'Better' [T1]

Buick TV commercial - Better
Carat

Carat is a global marketing agency that specializes in media planning and buying. It was founded in 1968 and has since grown to become one of the largest media agencies in the world. The company opera...

Buick TV commercial - Better
Engage M-1

Engage M-1 is a company that specializes in the development and manufacturing of electric motorcycles. The company was founded in 2019 by a team of passionate engineers who shared a common goal of dev...

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Products Advertised

2021 Buick Envision
2024 Buick Encore GX
Amazon Alexa Alexa
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