Pepsi Max television commercial 2012

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Advertisers of the Pepsi Max TV Spot, 'Uncle Drew'

Pepsi

PepsiCo, Inc., commonly known as Pepsi, is a multinational food and beverage corporation headquartered in Purchase, New York. Founded in 1898 by Caleb Bradham, Pepsi has since become one of the world'...

What the Pepsi Max TV commercial - Uncle Drew is about.

Pepsi Max's 'Uncle Drew' TV spot is a comedic advertisement that features NBA superstar, Kyrie Irving, playing the role of an elderly man named Uncle Drew. The ad begins with Drew walking onto a basketball court in a park where a group of young players are playing a game. He is dressed in old-fashioned clothing and a grey wig, using a cane to support his movements.

At first, the young players underestimate Drew's abilities, but he quickly proves them wrong with his incredible basketball skills. Drew is shown making impressive moves, including a behind-the-back pass that leads to a slam dunk. As the game progresses, the other 'old-timers' portrayed by other NBA stars such as Shaquille O'Neal and Reggie Miller, join Drew on the court.

The advertisement's main message is to promote Pepsi Max as a low-calorie beverage that can provide an energy boost, even to the elderly. As the spot comes to an end, Irving as Drew removes his wig and reveals his true identity as an NBA superstar. The young players are shocked, and the advertisement ends with the message, "The unbelievable is strengthened by Pepsi Max."

Overall, the 'Uncle Drew' TV spot takes a humorous approach to promote Pepsi Max's energizing properties by featuring NBA superstars disguised as senior citizens, showcasing their basketball skills on a local basketball court. The advertisement was a hit, ultimately leading to a full-length film based on the character of Uncle Drew.

Pepsi Max TV commercial - Uncle Drew produced for Pepsi was first shown on television on December 19, 2012.