American Express television commercial 2012

What the American Express TV commercial - Splitsider is about.

In the American Express TV Spot, 'Splitsider,' we see a comedic skit that hooks the audience right from the start. The split-second timing of the actors in the white background makes this commercial engaging and visually entertaining.

The spot begins with a couple, holding hands and crossing the street when suddenly they are shoved aside by a fast-approaching person. This person turns out to be a comedian called Lenny (played by comedian Max Silvestri). He breaks through the couple like he is in a hurry to get somewhere, but then quickly looks back and engages the camera directly.

Lenny then begins a monologue about how he's in a hurry all the time, just like most New Yorkers. He explains how he spends his days going from coffee shop to coffee shop, working, writing and performing. Lenny then reveals his secret weapon to manage his daily activities - his American Express card.

The TV spot then takes a hilarious turn, as Lenny attempts to demonstrate his expert-level status in using Amex, but instead gets completely carried away with disclaimers, policies, and rules. He starts to sound more like an Amex spokesperson and less like a comedian, which results in hilarious antics like overacting, exaggerated facial expressions and awkward postures.

Overall the American Express TV Spot, 'Splitsider,' is a hilarious, lighthearted, glimpse at how Amex fits into the day of a busy comedian, and how anyone can get the most out of their finances with the right card.

American Express TV commercial - Splitsider produced for American Express was first shown on television on August 27, 2012.